💡 Key skills:Art Direction • Branding • Creative Strategy • Motion Design • Scriptwriting • Storytelling • Video Editing • Visual Identity Development • World Building🤖 IPs:CoComelon • Blippi • Little Angel • Little Baby Bum • Oddbods • Minibods • Morphle • Gecko's Garage • ARPO • Lellobee City Farm • Go Buster and more.✏️ Responsibilities:• Concepting ideas, producing storyboards and delivering final HQ promotional materials: motion gfx, live action & animated trailers, social videos and campaigns• Art Direction across all Moonbug brands through a motion graphics and video lens: animated title introductions, brand visual identities and in-episode graphics• Stand-in Creative Producer having sourced and organised episodic clips, audio, sound fx and music to strengthen overall story/art direction within trailers• Directing voice over talent for dozens of high-profile brand promos, overseeing the process until final delivery• Collaborating closely with departments: studio, licensing & merchandise, social, PR/comms, production in order to produce meaningful marketing that’s reflective of episodic content and show core values💪 Achievements:• Storyboard artist and art director for CoComelon's first global retail collaboration with Uniqlo (2024)• Produced brand new on-screen graphics for all Blippi episodes, Moonbug’s second biggest franchise, from 2022• Cut trailers that subsequently acquired more clicks than advertised episodes (Little Baby Bum campaign launch, 2022)• Independently designed and collaboratively launched Moonbug’s first NFTs for their biggest franchises CoComelon and Blippi with both drops selling out within 48 hours• Completed a three-part course on verbal and visual presentation skills• Earned a Certificate of Achievement in CC Adobe Audition: An Introduction• Earned a Certificate of Achievement in Cinema 4D: An Introduction• STEAM Ambassador (Graphic Design & Marketing) and guest speaker for local schools

• As a result of my drive and ambition, the opportunity for a brand new role was produced and I became the company’s first Lead Designer for the Viacom account• Built an integral learning framework to on-board multiple new members of the team into brands Nickelodeon, Nick Jr and MTV• Successfully rolled out the graphics rebrand campaign for MTV (September 2021)• Independently managed high-profile, tight turnaround GFX campaigns for 2019-2021 Kids’ Choice Awards (Nickelodeon) / EMAs & VMAs (MTV) while leading two junior designers

After gaining experience in motion, video and digital, I took the role as Motion GFX Artist in order to develop my motion graphics abilities whilst also pursuing my passion for TV & film. My position grew with responsibility as I proved able to manage an entire graphics account, understand brands inside out and oversee all Viacom deliverables.• Accredited leader and brand guardian for Viacom (Nickelodeon, Nick Jr, MTV) in 2019• In a team of over ten designers I am renowned for pushing a very high collective standard by mentoring juniors, on-boarding staff and writing project guidebooks• Rewarded authority for ensuring Viacom projects are assigned and deadlines are met• Produced creative and localised graphics for dozens of new, weekly Children’s titles• Crafting bespoke style frames, animation concepts and design ideas for creative briefs• Strong communication with the Studio Manager, Account Managers, Directors, Editors• Localised and reversioned hundreds of creative materials for over thirty countries• Created highly-praised DOOH screens for Disney’s The Nutcracker and the Four Realms (2018) & Dumbo (2019), both displayed across premieres and UK shopping centresClients included Disney, Universal Pictures, Paramount Pictures, Viacom (MTV & Nickelodeon), BFI, Sony, Amazon Prime, BBC, Altitude, Turner Broadcasting, Dark Matter Studios

After starting out as a 3-month FTC I remained in this position up to a year.Responsibilities:• Confidently presented design ideas and polished, branded videos to stakeholders• Influential from concept sign-off to post-production stages of the creative process• ‘Acting Lead’ in the absence of the Head of Video due to my valued reliability• Key member present during all shoots: setting up, directing filming and voiceoversClients included Barclaycard, Barclays

Continued contract following a merger between Publicis Chemistry & DigitasLBi.Achievements:• Gold Award (recognition for performing well under pressure and producing good work)• I designed and animated the interactive game 'Yeasayers' for Hewlett Packard Enterprise in Partnership with The Economist Group. The HPE team were shortlisted for 2x Digiday Publishing Awards: Best Interactive Content Piece & Series & Most Innovative Use of Content• The HPE team were also shortlisted for 2x Festival of Media Global Awards: Best Use of Gamification & Best Branded Content in digital channelsClients included The AA, Lexus, Hewlett Packard Enterprise, ICRC

In competition with hundreds of other applicants and graduates fresh out of University, I earned my ‘break’ into the industry at Publicis Chemistry, who later merged with DigitasLBi in April 2017.Responsibilities:• Frequently worked as a video creator due to my expanding passion for film• Motion designer for video based briefs with a large creative input• Worked for additional reputable agencies including Publicis London, Arc & MSLGROUP• Multiple pitch contributor, taking on as lead designer for presentation management• Collaborated successfully with developers, utilising web, mobile & interaction designAchievements:• Appointed lead designer for The Co-op when the brand was won by the agency• Received first time approval from Apple during the iPhone 7 launch when working on EE• Worked on 2015 & 2016 EE Christmas campaigns, each exceeding client expectationsClients included EE, Nestle, The Co-op, P&G, Morrisons, Lexus, Phillip Morris International

Between my second and final year at University I took part in work experience placements covering advertising, motion graphics and television production. Agencies: SBW Advertising, Futureproof, Pioneer Productions, FA Digital Productions (Nymbl) & Affixxius Films.