A healthcare marketing communications strategist with proven expertise in defining innovative programs that drive bottom-line results in both corporate and global marketing agency roles.CORE EXPERTISE INCLUDES:• A motivational leader that works effectively with executive and C-level management • Strong influencing skills that drive high-level results• Strategic planning and brand development• Business and financial management• Deep understanding of the healthcare business environment• An analytical problem solver with rigorous project management skills MARKETING COMMUNICATIONS SKILLS:• Proven expertise in developing successful integrated content marketing campaigns• A deep understanding of digital marketing and using it effectively to drive customer activities• Media relations, crisis and reputation management • Corporate branding, positioning, and strategy development• Product launch planning and positioning• Market and competitive analysis• Medical, Scientific and R&D communications• Internal communications and employee engagementTHERAPEUTIC AREA EXPERIENCE• Bariatrics• Cardiovascular and Stroke• CNS • Genomic medicine• HIV and Infectious diseases• Molecular diagnostics• Oncology• Ophthalmology• Orthopedics• Respiratory• Robotic surgery• Urology
Listed skills include Marketing Communications, Corporate Communications, Strategy, Marketing Strategy, and 16 others.