Mark Greco

Mark Greco Email and Phone Number

Enterprise Software Advisor | Startup Leader @ HubSpot
2nd Floor, Cambridge, MA 02141, us
Mark Greco's Location
Gloucester, Massachusetts, United States, United States
Mark Greco's Contact Details
About Mark Greco

I love helping people and businesses (my company and our customers) grow. The things that best define and are most important to me professionally are constant learning and improvement, the development I've enabled in the people who have worked with and for me, and the success of the companies I have worked for. My constant theme is growth--personal, team, and organization. I thrive in challenging environments that require hard work and adaptability.I've worked for a Fortune 50 and a Fortune 500 company and was among the "first two dozen" employees for 5 startups. Of these, 2 became successful public companies, while the other 3 were acquired. These experiences gave me the opportunity to work closely with brilliant, visionary people who created companies like HubSpot and Lotus Notes and invented the technology behind LASIK. I've contributed to scaling these companies in a variety of ways but mostly by having a can-do, get (it) done team attitude, and a sense of humor about it all. Again, I'm not responsible for the success of these companies but have been a creator, builder, and lever helping them scale.In my career I've worked in the power generation, high-energy physics, manufacturing, financial services, and software industries, in roles from R&D to content development to business development. To some it may appear a crooked path but it makes perfect sense to me as an engineer—it’s all just a different problem. These experiences have enabled me to reach more of my own potential while contributing to the growth of the companies where I've worked. At each turn, new things to learn, new challenges to face, new problems to solve, new ways to apply lessons I've brought with me. This broad experience has all been focused toward my current role at HubSpot. I’ve been helping my colleagues grow, and companies find the right software solution for almost 3 decades. I now work with companies in disparate industries, with all types of business and organizational challenges and goals. It’s gratifying.

Mark Greco's Current Company Details
HubSpot

Hubspot

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Enterprise Software Advisor | Startup Leader
2nd Floor, Cambridge, MA 02141, us
Website:
hubspot.com
Employees:
1
Mark Greco Work Experience Details
  • Hubspot
    Executive
    Hubspot Feb 2024 - Present
    Cambridge, Massachusetts, Us
    I was one of the first dozen people to work at HubSpot (now #4 in seniority) and have helped it grow to over 7,000 employees in a variety of roles. I now work with our Corporate team with our largest customers and most complex projects, leveraging decades of experience in analyzing software solutions for enterprise businesses to find innovative solutions and new growth opportunities.
  • Hubspot
    Principal Channel Account Manager
    Hubspot Jan 2015 - Jan 2024
    Cambridge, Massachusetts, Us
    As a Principal Channel Account Manager, I helped HubSpot's Partners implement our software for their clients and assisted them in all parts of their sales process. I also coached partner sales teams to help them be more efficient and effective. I was very fortunate to work with great partners and great sales leaders. Starting in 2009 (before we had a partner program), I trained a company who went on to become one of the first agencies to adopt HubSpot’s technology and later one of our largest and most successful partners. Twice, partners that I brought to HubSpot and worked with to develop successful HubSpot practices were selected as HubSpot's top partner. A number of partners that I brought onboard and worked with have achieved our Elite, Diamond, and Platinum tiers. Personally, I have been the top HubSpot sales rep in North America, the winner of the annual Heavy Hitters award, and was our lone representative in HubSpot's Founder's Club in that year. I'm a repeat member of HubSpot's President's Club, dating back to before we even formalized this honor. On three separate occasions, I've set the then-record for the largest sale in HubSpot history with both direct sales and partner channel deals--the only person to achieve this.
  • Hubspot
    Channel Manager, Enterprise Reseller Program
    Hubspot Aug 2011 - Jan 2015
    Cambridge, Massachusetts, Us
    I worked with HubSpot's customers and resellers to help them improve business results from their marketing programs, and to grow sales and services revenue by reselling HubSpot. I provided sales training and assistance and help my partners identify the most profitable and effective services to offer.Inside of HubSpot, I worked with Sales and Partner Program management to identify effective strategies for partner recruiting and sales. I helped create resources for partners so that they could sell HubSpot products more effectively. I frequently "went the extra mile" to bring in revenue while I was above my quota to support my teams and division. I directly recruited partners to work with, onboarded them to HubSpot sales and service, and supported them through any required step in their sales process. At a time when HubSpot's partner program focused on small agencies I identified enterprise service providers to work with and developed them as HubSpot partners. I worked directly with these enterprise resellers on complex enterprise and government deals.
  • Hubspot
    Manager, Customer Success
    Hubspot Sep 2009 - Aug 2011
    Cambridge, Massachusetts, Us
    I was one of the initial members of HubSpot's CSM team and shortly after was promoted to Manager. As Manager of the account management team at HubSpot, I built and worked with a team of great account managers who helped HubSpot customers to grow their businesses by using HubSpot technology. I helped our customers to use advanced Internet marketing techniques to convert web site visitors to leads and sales. I led my team to exceed goals in reducing customer churn and improving overall customer results.
  • Hubspot
    Internet Marketing Consultant
    Hubspot Oct 2007 - Sep 2009
    Cambridge, Massachusetts, Us
    I was one of the first dozen people to work at HubSpot. In the early days of the company, I wore many hats--I onboarded customers, "was" the technical support department, and contributed to documentation and web site content, including writing the first comprehensive version of the HubSpot Inbound Marketing Methodology. I frequently and consistently led the IMC team in activity and success metrics. One of the companies I onboarded went on to become a HubSpot Elite partner.
  • Market Systems Technology, Inc. (Mst)
    Vp, Sales, And Web Marketing
    Market Systems Technology, Inc. (Mst) Feb 2004 - Oct 2007
    Market Systems Technology was a startup/spinoff from Dow Jones and Company. I participated in all phases of the sales process including lead generation, customer contact, product presentations, proposals, contracts, and deployment. I also created the company's partner program and initiated and maintained relationships with leading companies such as HP, Sun Microsystems, Novell, Savvis Communications, BT Radianz, and NEC. This included working with partners on PR initiatives and product presentations at trade shows. I was responsible for marketing, market and competitive research, web site design, SEO, content, and analysis. Because of my previous SEO experience, we achieved top or “first page” rank for a number of competitive target keywords. I (manually) analyzed site data to identify prospects and evaluate marketing campaign effectiveness. I helped to identify required product features from customer requests, market research, and competitive analyses. Managed PR initiatives; prepared and distributed press releases. Worked with press to maximize coverage of company. Built and maintained working relationships with press and industry influencers.
  • Groove Networks (Now Microsoft)
    Content Team Manager
    Groove Networks (Now Microsoft) Jan 1999 - Feb 2004
    Us
    I managed the team responsible for developing most of the content for Groove Networks. I joined Groove as one of the first two dozen employees when it was a startup in stealth mode and contributed in a variety of ways to content development, user experience, and technical teams. This included over 50,000 pages of website content. I also edited several commercial books about Groove's technology during this time.
  • Dow Jones & Co., Inc.
    Project Lead
    Dow Jones & Co., Inc. Sep 1994 - Dec 1998
    New York, Ny, Us
    As a member of the Dow Jones Technical Planning Group, I worked with analysts and Dow Jones management to prepare various online content, white papers, presentations, reports, requirements, and specifications used to propose and specify Dow Jones corporate data architecture, including networks, systems, and databases. My primary areas of personal focus were search engine technology, search engine optimization (SEO), documentation format (XML/PDF/etc.) and HTML/web. I managed projects with development and marketing groups worldwide (Palo Alto, New York, Sydney, Hong Kong, Singapore, and London). At a time when the web was in its infancy, I created the intranet web site for my division and as part of my job learned and implemented then-new technologies like PDF and SEO. I evaluated search engine products for site and company use. I selected, installed, and maintained a search engine (Alta Vista) for a Dow Jones division.
  • Summit Technology, Inc.
    Senior Content Producer
    Summit Technology, Inc. Sep 1989 - Sep 1994
    Athens, Al, Us
    Summit Technology was the developer of the excimer laser used in the LASIK procedure and was the first company to receive FDA approval to mass manufacture and distribute excimer lasers. I joined Summit as one of the first 20 employees while it was a startup and as a member of the Electrical Engineering department contributed in a variety of ways to the technical, marketing, and regulatory affairs teams.
  • Trumpf Industrial Lasers
    Sales/Marketing/Laser Engineer
    Trumpf Industrial Lasers Aug 1987 - Sep 1989
    Farmington, Ct, Us
    I transferred within Combustion Engineering to their laser division,CE Industrial Lasers. Shortly after I transferred, CEIL was spun out of CE, and a year later acquired byTRUMPF. The company, which sold laser machine tools, operated as a startup and so I had a variety of responsibilities including content development, insides sales, and engineering. I also developed partnerships with other companies involved in large projects.
  • Combustion Engineering, Inc.
    Research And Development Engineer
    Combustion Engineering, Inc. Jun 1983 - Aug 1987
    Worked in the Power Systems Division of Combustion Engiineering, a Fortune50 company. I evaluated materials used in the construction of power plants and chemcal processes designed to lengthen the life of individual components, such as steam generators. I conducted testing for the Electric Power Research Institute (EPRI) and other regulatory and industry organizations. I worked for customer utilities as a materials consultant, helping them to identifhy and minimze the effects of corrosion. Worked with subcontractors/partners to develop innocative chamical treatments to remove corrosion by-products.

Mark Greco Skills

Technology

Mark Greco Education Details

  • Rensselaer Polytechnic Institute
    Rensselaer Polytechnic Institute
    Chemical Engineering

Frequently Asked Questions about Mark Greco

What company does Mark Greco work for?

Mark Greco works for Hubspot

What is Mark Greco's role at the current company?

Mark Greco's current role is Enterprise Software Advisor | Startup Leader.

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What schools did Mark Greco attend?

Mark Greco attended Rensselaer Polytechnic Institute.

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Who are Mark Greco's colleagues?

Mark Greco's colleagues are Matthew Kim, Chrissy Damasco, Camila Gomez, Deepika Kumari, Brandie Moore, Pmp, Karthik Iyer, Hannah Neal.

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