Mark Steffen

Mark Steffen Email and Phone Number

Product Swiss Army Knife - In the trenches and above the clouds @ Playbook
Mark Steffen's Location
Brooklyn, New York, United States, United States
Mark Steffen's Contact Details
About Mark Steffen

Product Management leader with 10 years of experience specializing in optimizing search & discovery, building marketplaces, and driving creative workflow for users. Give me the subjective opinion, the objective data, and let's grow the business alongside empathy for your users, side by side.I get my hands dirty in the day-to-day and drive alignment at the executive level with equal fervor.Specialties: New product development, search, machine learning, data-driven decision making, user research, scaling workflow optimizations, scaling platforms, multi-business unit coordination.

Mark Steffen's Current Company Details
Playbook

Playbook

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Product Swiss Army Knife - In the trenches and above the clouds
Mark Steffen Work Experience Details
  • Playbook
    Principal Product Manager
    Playbook Nov 2024 - Present
    New York, New York, Us
    Building the world's best experience for fitness creators.
  • Workstep
    Principal Product Manager
    Workstep Mar 2024 - Nov 2024
    San Francisco, Ca, Us
  • Workstep
    Senior Product Manager
    Workstep Jul 2023 - Mar 2024
    San Francisco, Ca, Us
  • Splice
    Director Of Product Management - Marketplace And Search
    Splice Aug 2020 - Mar 2023
    New York, New York, Us
    • Increased successful search sessions by 4% in first 6 months• Launched Splice’s first Recommendation and ML features• Expanded breadth of product catalog explored by 25% in one year through use of ranking and personalization models. Did with an eye toward creative workflow of our user instead of exchange-based interaction.• Scaled 3rd party “rent-to-own” marketplace (23% MRR) 2x in 6 months through process optimization, business-level focus on supply side, and development of external API for suppliers.• Developed a culture of experimentation through ambiguity within a scaling startup environment.• Managed direct report in 3rd party marketplace building in their progress from junior to senior product manager and led them to full ownership over group OKRs.
  • Shutterstock
    Director Of Product Management - Search And Content Operations
    Shutterstock May 2015 - Apr 2020
    New York, Ny, Us
    • Unified 7 business units to minimize submission, ingestion, review and publishing friction to increase rate of contributor success• Implemented first ML review checks and models• Secured the world’s largest image marketplace against theft with dynamic watermarking techniques• Rebuilt Shutterstock Search from the ground up, re-focusing the company on ranking, experimentation, and leveraging customer behavioral data alongside all flavors of metadata (asset-specific, ML, and CV).• A/B testing led to over $1m savings in the first quarter with a clear path to consistently improve both customer and contributor metrics.• $4 million in cost savings annually by leveraging true microservice architecture, machine learning models, and enabling Reviewer teams. Brought all 7 business units onto our platform to amplify gains and flexibility.• Enabled 2 direct report PMs that delivered on their goals to drive down infrastructure and operational cost while continuing to deliver value to contributors and customers. Grew them from Jr. to Senior PMs with a mentality of enablement over prescription.
  • Time, Inc.
    Senior Editorial Product Manager - Style And Entertainment Group At Time Inc.
    Time, Inc. Oct 2013 - Jun 2015
    * Led product management through the full lifecycle for news and key event-related experiences (live, video, breaking news) for People.com, largest revenue driver at Time, Inc.* Work daily from editorial to ad sales and back to engineering groups to ensure that the editorial product offering was built for speed, scale, and mass interaction across all Time brands, beginning with People.com
  • Abc News
    Product Manager
    Abc News Mar 2012 - Oct 2013
    New York, New York, Us
    * Create and manage new products centered around cross-promotion of online and television network coverage. * Focus on special news events, new media, social media, and reciprocal promotion for cohesive experiences.
  • Rodale, Inc. ­ Men'S Health
    Assistant Brand Editor
    Rodale, Inc. ­ Men'S Health May 2010 - Feb 2012
    Description: New product development; 3rd party developer relations; New Media manage- ment across a variety of brand extensions including creation of new tablet edition and man- aging new editorial workflows; Blog and online editorial content organization and creation. Extensive site and mobile app wireframing experience. Portfolio of over 25 apps (paid, free, & upsell), on multiple platforms, with total downloads exceeding 3 million. Managed a low-lift, high volume daily video production unit.
  • Condé Nast Publications
    Online Content Producer
    Condé Nast Publications Sep 2009 - May 2010
    Organization and management of social networking initiatives. Created new strategies and workflows based on regular metric reporting with a focus on user interaction and proprietary content aggregation. Daily TeamSite (CMS), FTP work, light coding, and produc- tion/project management.
  • Heavemedia
    Associate Music Editor
    Heavemedia Jan 2008 - Sep 2009
    Description: Copy development, copy editing, content development for a rapidly growing and profitable online music and culture site. Feature writing, acquiring interview opportunities, copy editing, and completion at strict deadlines all critical.
  • Penguin Publishing Group
    Assistant Digital Marketing Coordinator
    Penguin Publishing Group Aug 2008 - Oct 2008
    Assisted Digital Marketing Coordinator in upkeep and maintenance of all Penguin Publishing Group's online endeavors. Inclusive of blogs, podcasts, feature sites, digital store- fronts, and reading group database management.
  • This Old House Magazine
    Editorial Intern
    This Old House Magazine Jan 2008 - May 2008
    January 2008 ­ June 2008 Description: Assisted Editorial and Assistant Editorial staff in research, product review, customer feedback operations, and other editorial staff duties. Experience includes published works inclusive of captions, product galleries, and full stories for the magazine and online components.
  • Brant Publications
    Production Intern
    Brant Publications Sep 2007 - Dec 2007
    Advertising Production InternAssisted with all Ad Production activities including FileMaker Pro experience, Color correction, liaising with advertisers, and layout production.

Mark Steffen Skills

Content Development Blogging Copy Editing Social Media Publishing Copywriting Product Development Seo User Experience New Media Editorial Digital Project Management Feature Articles Drupal Content Strategy Product Management Magazines Social Networking Advertising Press Releases Cms Digital Strategy Wordpress Creative Writing Editing Content Management Strategy Web Content Management

Mark Steffen Education Details

  • New York University
    New York University
    Digital And Periodical Publishing
  • University Of Illinois Urbana-Champaign
    University Of Illinois Urbana-Champaign
    English & Creative Writing
  • University Of Illinois Urbana-Champaign
    University Of Illinois Urbana-Champaign
    English
  • Area
    Area
    English & Creative Writing

Frequently Asked Questions about Mark Steffen

What company does Mark Steffen work for?

Mark Steffen works for Playbook

What is Mark Steffen's role at the current company?

Mark Steffen's current role is Product Swiss Army Knife - In the trenches and above the clouds.

What is Mark Steffen's email address?

Mark Steffen's email address is ma****@****ail.com

What is Mark Steffen's direct phone number?

Mark Steffen's direct phone number is +164641*****

What schools did Mark Steffen attend?

Mark Steffen attended New York University, University Of Illinois Urbana-Champaign, University Of Illinois Urbana-Champaign, Area.

What are some of Mark Steffen's interests?

Mark Steffen has interest in Bikes, Travel, New Media, Creating Things That Make Sense.

What skills is Mark Steffen known for?

Mark Steffen has skills like Content Development, Blogging, Copy Editing, Social Media, Publishing, Copywriting, Product Development, Seo, User Experience, New Media, Editorial, Digital Project Management.

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