Mark Suda Email & Phone Number

Currently fulfilling my life-long love of music by composing, playing and recording my own music. (Yes, I’m enjoying myself!)

Metro Detroit & Ann Arbor

As a contract employee, I performed a wide variety of analytical, marketing and creative tasks. Recent engagements include:– Google – Ann Arbor, MI (under contract by GENPACT) – Ad Strategist– Hewlett Packard – Pontiac, MI (under contract by Zero Chaos) – Analyst* Analyzed select Google AdWords accounts' performance metrics.* Contacted Google AdWords advertisers to gain an understanding of their business objectives and propose appropriate media solutions.* Optimized existing Google ad campaigns and create new Search and Display campaigns to meet advertiser objectives.* Obtained advertiser buy-in to implement newly created campaigns. * Queried various Hewlett Packard/EDS databases to compile asset documentation (vouchers, invoices, variances, adjustments etc.) and accurately reconciled financial details to Client Net Book Value in preparation for an audit. *Completed writing assignments to document the procedures used by HP/EDS to service their US Navy/Marine account. *Provided training and assistance to other HP/EDS contractors in order to meet deadlines.

An asset management company that provides condition assessment services to Fortune500 companies and other large entities, via proprietary online software and consulting services. I managed all aspects of the Sales and Marketing activities.* As part of the senior management team, provided insight and guidance to reshape the strategic direction of the company.* Created systematic methodology to prospect at the C-level.* Implemented and customized SalesForce contact management software to coincide with marketing and sales initiatives.* Crafted in-depth multi-million dollar sales proposals.* Helped to regain the company's largest account, General Motors.* Forged beneficial high-level partnerships with other companies.* Developed new website and marketing materials, and authored a quarterly newsletter.* Conducted research and developed strategies to leverage emerging technologies and marketplace trends for increased sales.

A musical instrument and accessory distributor selling to music stores and sound contractors nationally and internationally. Managed all aspects of the Sales Department.* Oversaw the activities of sales reps leading to double-digit volume growth.* Hired, trained, and motivated staff, resulting in the creation of positive team synergy.* Analyzed sales data to develop action plans to propel growth.

A high-profile agency specializing in the placement of professional liability insurance for architects, engineers and attorneys. Served in a challenging multidimensional leadership role in the areas of marketing, business development, administration and human resources.* Designed marketing plans/materials to solidify niche market identity and propel double-digit annual sales growth.* Revitalized employee morale and corporate culture through positive reinforcement, increasing retention.* Extracted raw sales data from AMS software and developed innovative graphical reporting of business metrics to clearly communicate results/trends to all levels of the organization.* Conducted analysis of corporate expenditures and established a detailed budget that led to record company profitability.* Administered value-added services that were critical to outstanding client retention of over 95% annually.

* Exponentially grew warranty sales using an innovative "Risk Management System" marketing approach, which included personally training real estate agents throughout 26 States.* Hired, trained and supervised regional sales staff to "clone" my successful activity, and establish a national presence.* Conducted research & development to enhance marketing activities and ensure continued targeted growth.* Created analysis methodologies that enabled me to precisely track, and accurately project sales volume and other business metrics, allowing for prudent use of resources.* Controlled corporate expenses resulting in profits which led to the purchase by CNA.* Assisted the ownership transfer and became Secretary to the Board of Directors of the newly formed CNA entity.