Mark Schmidt

Mark Schmidt Email and Phone Number

Team Volunteer • Retired Brand Design Manager- CPG @
Mark Schmidt's Location
Burlington, North Carolina, United States, United States
Mark Schmidt's Contact Details

Mark Schmidt work email

Mark Schmidt personal email

n/a
About Mark Schmidt

Mark SchmidtTeam Volunteer .............................................................& Retired- Brand Design Manager As a volunteer, I serve the leadership and vision of the church- Trailhead Church.Colossians 3:23-24 NIV & Ephesians 2:10 NIVServed three years as a full time volunteer on a church warehouse renovation project, for our new church home. Currently serving with our Media Team & Outreach Team - Food Pantry "The Bridge"Attachments under the experience section- Church Volunteer: My Testimony– Finding Joy In The Challenges, and images of Murals.Volunteering for me enhances spiritual growth and the obedience to live a life with purpose. Life in abundance!Former Local Coordinator:Coordinator for Christian concerts in Madison, WI.Serving ten years in grassroots promotions, organizing volunteers and transportation day of event. Also, in collaboration with the local Christian radio station (Life 102.5), promoter Rush Concerts, and serving each artist group needs the day of event.Past Profession:Previous Brand Design Manager, with corporate and design agency experience for CPG category leader brands and private label. As a strategic leader in brand equity, design vision, brand architecture and new product innovation; had proven success inspiring creative resources to focus on brand objectives, trends and consumer insights that brought to life relevant brand experiences and product positioning. As a consumer focused Design Manager, formed strategies for Kellogg's snacks, led strategic brand architecture and design development for Kraft Foods Oscar Mayer and Safeway Stores. Prior designer with design firm experience, (Landor Associates and Primo Angeli), leveraged strategic brand objectives into the translation of holistic design architectures that drove brand growth and market share for Coca Cola, Colgate, Dole, Del Monte and Post Cereals.Prior background to food industry: Corporate Designer and leader of creative initiatives for Home Computer and Home Entertainment products. Computer Associates, Art Director of internal design team for packaging and marketing materials. Activison, Apple and Atari, Designer and Senior Production Artist for the creation of memorable and consumer relevant packaging for game hardware, software, manuals, marketing materials, and presentation visuals that launched the Apple Macintosh.

Mark Schmidt's Current Company Details
Trailhead Church

Trailhead Church

Team Volunteer • Retired Brand Design Manager- CPG
Mark Schmidt Work Experience Details
  • Trailhead Church
    Team Volunteer
    Trailhead Church Jan 2018 - Present
    Notth Carolina
    Team Volunteer Renovation of old textile mill for new church home.• Completed demo work (January 2020) for the restoration of our new church home. Also, completed two murals, first mural (17'6" x 25' 6") December 22, 2020 and second mural (21' 6" x 26') June 1, 2021. See attached images.• As a volunteer, I serve the leadership and vision of the church. • Currently serve with our Media Team and Community Outreach Team - "The Bridge" Food Pantry • Ephesians 2:10 NIVSee attachments:• Outreach Space– Mural (9' x 7') September 17, 2020 • Previous Local Coordinator– Christian Concerts, Madison, WI• My Testimony– Finding Joy In The Challenges• Trailhead Church Murals
  • Home- North Carolina
    Retired - Brand Design Manager
    Home- North Carolina Aug 2015 - Present
    Retired - BDM for CPG Food IndustryTestimonies–• My Last Corporate Layoff• The Corporate World
  • Sgk
    Sr. Brand Design Strategist
    Sgk Jul 2013 - Jul 2015
    Sgk- Anthem Worldwide Design Services, Battle Creek, Mi
    Senior Design Strategist, formed design strategies that brought to life innovation and design architectures, for new sub-branded snacking platforms. Key role: Led design strategy for Kellogg's snack brands, through consumer insights, trend research, brand objectives and brand positioning.Achievement:• Increased sales growth for Kellogg’s snack innovation platforms within the store's snack category
  • Consultant - Cpg
    Brand Design- Consultant
    Consultant - Cpg Apr 2012 - Jul 2013
    Greater Chicago Area
    Brand Design- Consultant, provided repositioning strategy for agency capabilities, to service their client’s Tier 2 & Tier 3 brand project initiatives.Achievement:• Influenced and achieved an increase to the agency’s strategic design assignments, that resulted in project growth and a broader client base
  • Kraft Foods Group
    Design Manager
    Kraft Foods Group May 1995 - Mar 2012
    Madison Wi
    Design Manager, led strategic design initiatives through translation of brand strategies and consumer insights, into relevant design strategies that drove growth. Key roles: Led design agencies on development of brand architecture and brand style. Managed design architectures and refreshes across a multi category design vision for packaging designs, structures, promotions and point of purchase displays. The position supported multiple brand teams; influencing new product innovation, development of long term business plans, input to trends, consumer research, leading design brief strategy, directing photo shoots, category budgets and timelines. Achievements:• Received a concept design and utility patents for Lunchables Fun Snacks shelf display, which increased annual category sales by 51 million • Led strategic packaging and new product design initiatives, increasing sales and share growth across multiple Oscar Mayer categories• Led overall design workflow initiative with internal and external partners, providing a annual cost savings of 2 million• Led Claussen Pickles redesign; on store shelves today.
  • Safeway
    Design Manager
    Safeway Jan 1990 - Apr 1995
    Walnut Creek Ca
    Design Manager, led strategic brand objectives, by directing external design agencies, production and photography on the development and implementation strategy for a holistic brand repositioning and multi category packaging re-design. Achievement:• Led the first holistic brand design architecture, with an original projected completion date of five years at a cost of 9 million, and was completed in just four years at a cost of 5.7 million; with an average 15% increase in category sales growth
  • Computer Associates
    Art Director
    Computer Associates Aug 1988 - Jan 1990
    San Jose, Ca
    Art Director, led strategic design initiatives with internal design team, Marketing and cross-functions on graphic packaging design and marketing materials.
  • Primo Angeli
    Designer- Freelance
    Primo Angeli Mar 1988 - Aug 1988
    San Francisco
    Freelance Designer, created design architecture refreshes and communication strategy on various CPG food packaging, including Post Cereals.
  • Landor
    Designer
    Landor Jan 1985 - Mar 1988
    Landor Associates- San Francisco, 1980'S Ferry Boat Klamath, Pier 5 And 1001 Front Street Office
    Designer, part of internal design teams who translated brand strategies into new holistic design architectures; that drove brand positioning, growth and market share across multiple product platforms for Coca Cola, Colgate, Dole and Del Monte.
  • Activision
    Designer
    Activision Jun 1983 - Jan 1985
    Mountainview, Ca
    Designer, created memorable and consumer relevant graphic designs for software game packaging and manuals. Led art direction for packaging illustrations and photography.
  • Apple
    Freelance Designer
    Apple Jan 1983 - Jun 1983
    Cupertino, Ca
    Freelance Designer, created marketing materials and presentation visuals for the launch of the Macintosh.
  • Atari
    Sr. Production Manager
    Atari Jan 1980 - Jan 1983
    Sunnyvale, Ca
    Sr. Production Manager, led new product packaging design refinements and production art for game manuals, hardware and software game packaging. Also, created game theme manual art and illustrations.

Mark Schmidt Skills

Art Direction Brand Architecture Packaging Design Graphic Design

Frequently Asked Questions about Mark Schmidt

What company does Mark Schmidt work for?

Mark Schmidt works for Trailhead Church

What is Mark Schmidt's role at the current company?

Mark Schmidt's current role is Team Volunteer • Retired Brand Design Manager- CPG.

What is Mark Schmidt's email address?

Mark Schmidt's email address is ml****@****tds.net

What are some of Mark Schmidt's interests?

Mark Schmidt has interest in 2013 To Current, Computer Generated Photo Collages, Pastels, Richland, Campus Crusade Sponsor, Â Campus Crusade Sponsor, Ethiopia And Fabiane, Abezach, Radiant Church, Attend.

What skills is Mark Schmidt known for?

Mark Schmidt has skills like Art Direction, Brand Architecture, Packaging Design, Graphic Design.

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