Markus M. Hoffmann

Markus M. Hoffmann Email and Phone Number

Chief Sales Officer (CSO) @ Werap Group
Willmering, BY, DE
Markus M. Hoffmann's Location
Willmering, Bavaria, Germany, Germany
About Markus M. Hoffmann

With almost 20 years of experience in electronics manufacturing services (EMS), I am a CSO professional at WERAP GROUP, a leading partner for the health care, industrial, and defence markets. My mission is to advise the owners on the strategic development of the WERAP GROUP and lead the expansion and diversification of our market shares, services, and capabilities across Europe and Asia.I have a proven track record of delivering customer satisfaction, increasing sales, and improving processes in my previous roles as Director of Sales at PRETTL group and Head of Business Development Asia-Pacific at Zollner Elektronik AG. I have built and led global teams, established and enforced sales funnel management, and contributed to market analyses and customer needs assessments. I have also represented the company on various workshops, associations and political networking sessions, showcasing my expertise and communication skills. I am passionate about creating smart manufacturing setups, advancing digital transformation, and enabling AI-based solutions in the EMS industry.

Markus M. Hoffmann's Current Company Details
Werap Group

Werap Group

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Chief Sales Officer (CSO)
Willmering, BY, DE
Markus M. Hoffmann Work Experience Details
  • Werap Group
    Chief Sales Officer (Cso)
    Werap Group
    Willmering, By, De
  • Werap Group
    Chief Sales Officer (Cso)
    Werap Group Oct 2024 - Present
    As the Chief Sales Officer at Werap Group, I lead the development and execution of our growth strategy, focusing on both organic expansion and targeted acquisitions. My primary goals are to unlock new markets and establish long-term partnerships with strategically significant new clients. I oversee our activities across Switzerland, Germany, Serbia, Slovakia, and Romania, steering cross-location initiatives that drive strategic growth.With a deep understanding of the market and a commitment to sustainable value creation, I ensure that Werap Group thrives and strengthens its position in a dynamic and continuously evolving industry landscape.
  • Quanzhou Vocational And Technical University
    Guest Professor
    Quanzhou Vocational And Technical University Sep 2023 - Present
    Quanzhou, Fujian, China
    Lessons and courses in:Intelligent ManufacturingB2B Marketing
  • Bwa Deutschland
    Member Of The Senate
    Bwa Deutschland Sep 2023 - Present
    Berlin, Deutschland
  • Cms Electronics Group
    Head Of Business Development & Quotation Management
    Cms Electronics Group Jun 2024 - Oct 2024
    Klagenfurt Am Wörthersee (Stadt), Kärnten, Österreich
  • Cms Electronics Group
    Strategic Business Development
    Cms Electronics Group Jan 2023 - Jun 2024
    Klagenfurt Am Wörthersee (Stadt), Kärnten, Österreich
    *Advising the management on the strategic development of the cms-group*Lead the strategic expansion and build-up of manufacturing and engineering capacities, called cms european expansion program (aka „cmseep“)*Diversification of market shares*Expansion of the range of services/capabilities (USP-generation)*Focus on increasing vertical integration*Developing of existing customers*Acquisition of new customers from strategically important business areas/markets*Going global in Asia and the Americas
  • Prettl Group
    Sales Director
    Prettl Group Sep 2021 - Dec 2022
    Dresden, Sachsen, Deutschland
    I lead a global team of 6 account managers and 4 business developers who focus on markets such as MedTech, energy, e-mobility and IoT solutions.I) Customer satisfaction of existing customersII) Strategic expansion of customer relationshipsIII) Introduction and establishment of sales processesIV) Implementation and enforcement of sales funnel management.V) Verification of new leads and coach for opportunity managementVI) Reconceptualization of the current CRM solution
  • Zollner Elektronik Ag
    Head Of Business Development Asia-Pacific
    Zollner Elektronik Ag Dec 2016 - Aug 2021
    Zandt, Bayern, Deutschland
    I pursue business in the dedicated geographical area and market in accordance with the assigned Business Unit’s strategy and identify new potential Business. Execute strong team spirit assuring outmost business success. Furthermore I force engagement in the definition and pursuit process for the EMS market in Asia Pacific Region & communicate customer needs and issues accordingly by contributing to market analyses.I provide comprehensive and in depth reports to the Director and all who are concerned in the organization in order to ensure achievement of Business Unit objectives as well as represent the company on dedicated workshops, special group activities and exhibitions
  • Zollner Elektronik Ag
    Global Program Manager
    Zollner Elektronik Ag Nov 2015 - Nov 2016
    Zandt, Bayern, Deutschland
    I ensure alignment and lessons learned across all regions/divisions and I have to lead the regional teams and optimize all financial, timing, quality and production requirements, ensuring long term planning and visibility of issues globally. Furthermore I support the success of each Division through the launch of the project and works with divisional Program Managers who are on lead for the divisional launch.
  • Zollner Elektronik Ag
    Resident Project Representative (Usa)
    Zollner Elektronik Ag Apr 2015 - Nov 2015
    San Francisco Bay Und Umgebung
    Overall project lead within a global & cross continental environment for a US customer, stepping in into a new generation of semiconductor systems, with a key objective to be the first running system on the market. Oversee and direct several work packages like prototyping, sourcing, validation studies, industrialization & testing procedure. First interface between the US facility and German Headquarters. On site in Germany & the US on a rotating and biweekly basis.
  • Zollner Elektronik Ag
    Customer Relationship Manager (Expat)
    Zollner Elektronik Ag Sep 2011 - Mar 2015
    Vác, Pest, Hungary
    Built, maintained and expanded customer account relationships, profitability and satisfaction. Proactively embedded in new customer design activities to circumvent product sales to the competition.Manage and grow customer relationship, account profitability, increase share of wallet with existingcustomer base. Drive quality and process efficiencies using lean manufacturing methodology andconcept. High level focus on asset management and cash flow in accordance to business requirements.
  • Zollner Elektronik Ag
    Project Manager - China
    Zollner Elektronik Ag Sep 2009 - Sep 2011
    Taicang, Jiangsu, China
    Transfer of mechatronics related systems out of the Semiconductor market into a previous PCBA related site in China. Oversaw work packages like:- Localization of sub-supply chain- Optimization of logistics procedere- Engineering & Change Management- Contructional adaption of assembly environment- Customer contracting
  • Zollner Elektronik Ag
    Npi Scheduler & Buyer
    Zollner Elektronik Ag Sep 2006 - Aug 2009
    Furth Im Wald, Bayern, Deutschland
    Solve short time demands for prototyping modules & systems (banknote processing systems)
  • Euronics Xxl Heller
    It Network Manager
    Euronics Xxl Heller Sep 2004 - Sep 2006
    Cham, Bayern, Deutschland
    Administration & maintenance of B2B customers network infrastructure

Frequently Asked Questions about Markus M. Hoffmann

What company does Markus M. Hoffmann work for?

Markus M. Hoffmann works for Werap Group

What is Markus M. Hoffmann's role at the current company?

Markus M. Hoffmann's current role is Chief Sales Officer (CSO).

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