Head Of Marketing
CurrentLeads marketing for Kansino, a Dutch brand. Created the brand identity, developed go-to-market and creative strategies, and manage full-funnel performance both online and offline.
Sep 2021 - Present
AeroLeads people directory · profile
Mark Van Der Giessen Email & Phone Number
Freelance | Brand & Media Strategy | Digital Performance | Paid Social | CRO
at
PLAY NORTH
1 work email found
@playnorth.com
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 100%
Current company
Role
Freelance | Brand & Media Strategy | Digital Performance | Paid Social | CRO
Location
The Randstad, Netherlands
Company size
Who is Mark Van Der Giessen? Overview
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Quick answer
Mark Van Der Giessen is listed as Freelance | Brand & Media Strategy | Digital Performance | Paid Social | CRO at PLAY NORTH, a with 10 employees, based in The Randstad, Netherlands. AeroLeads shows a work email signal at playnorth.com and a matched LinkedIn profile for Mark Van Der Giessen.
Mark Van Der Giessen previously worked as Head of Marketing at Play North and Freelance at Freelance Mark(Eting). Mark Van Der Giessen holds Bachelor Of Science (Bsc), Academy For European Studies And Communication Management from De Haagse Hogeschool / The Hague University Of Applied Sciences.
Company email context
Email format at PLAY NORTH
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*@playnorth.com
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Profile bio
About Mark Van Der Giessen
Creative Marketing Manager with a track record of growing brands and leading high-performance marketing teams. Over 10 years experience on all sides of the digital landscape, client and agency side. Currently offering my skills freelance. ✔ Performance & E-commerce✔ Marketing Strategy and Media Planning✔ Branding & Creative Strategy✔ CRO, Tag Manager, AB-testing, Marketing Automation & Feed Management✔ Paid Social ✔ Paid Search✔ Programmatic & custom deals ✔ Managing agenciesClients worked for over the past years:- LeasePlan, Lynk & Co, Signify, TOTO, Staatsloterij, Philips (Global), bol.com, KLM, G-star, Ikea, Nespresso, Chanel, Coca-cola, BMW, Vans, Rabobank, Tikkie, Muscle Meals and Atelier Jungles.Embracing a “whole-brained” approach; unlocking the power of data with insights and tech combined with creativity driving Innovation through experimentation and incrementality.
Listed skills include Marketing Communications, Social Media, Online Marketing, Marketing, and 56 others.
Current workplace
Mark Van Der Giessen's current company
Company context helps verify the profile and gives searchers a useful next step.
Play North
20 roles
Mark Van Der Giessen work experience
A career timeline built from the work history available for this profile.
Freelance
CurrentExperienced marketer specialized in brand identity, media strategy and buying online and offline, performance marketing and paid social advertising
Sep 2013 - Present
Founder
CurrentSlow fashion clothing brand and B2B textile upcycling. Every piece is handmade in our atelier in the Netherlands by craftsmen and women who are challenged in the regular job market.
Feb 2020 - Present
Digital Performance Specialist A.I.
Focused on Paid Social performance and feed optimisation (Channable)
Sep 2022 - Sep 2023
Freelance Digital Marketing Consultant
Oct 2021 - Jul 2023
Digital Marketing Consultant A.I.
Jun 2018 - Mar 2023
Digital Marketing Manager A.I.
Paid Social strategy, Go-to-Market EMEA and managing performance.
May 2022 - Oct 2022
Oct 2020 - Jul 2022
Senior Online Marketing Manager Toto Igaming - Sportsbook And Casino
Feb 2021 - Oct 2021
Online Marketing Manager Staatsloterij
Nov 2019 - Feb 2021
Charity - Bestuurslid Communicatie
Dec 2019 - Sep 2021
Social Advertising Agency
Mar 2013 - Sep 2021
Global Strategy Director & Performance Lead - Ogilvy Social Lab (Wpp Company)
Digital Strategy Director an in-house fast-growing multi-disciplinary agile marketing team at Philips Global (top-3 global client for Ogilvy Social.Lab) responsible for end-to-end digital marketing campaign driving the brand preference to sales (D2C and retailers) combining best-in-class media, content and innovation in data, tracking and automation. It is a cross-functional team of 25, across media, content, creative, and operations. Top-3 global client for Ogilvy Social.LabAchievements:- 300+ campaigns across 35+ Philips markets- In-house integration of full digital ecos-system activation (Social, SEA, AMS, Programmatic channels) over- performing on leading KPIs and improved ROAS by 20 percent vs. Previous agency's - Triple-digit annual growth since 2015 in terms of FTEs, number of campaigns delivered and budget investments. - Understand and apply the business strategy in a digital strategy including defining needed capabilities and activation strategy for D2C & E-commerce.- Provide business with (leading) digital capabilities: processes, skills & competencies, and supporting infrastructure (tools / data) to enable the business to drive impact, and KPIs that define success- Smart integration in overall media planning and ecosystem work streams and touch points, aligning with consumer decision journeys and product message hierarchies
Jul 2017 - Dec 2019
Paid Social Director - Ogilvy Social Lab
Apr 2017 - Jul 2017
Global Strategy Director
Apr 2017 - Dec 2019
Senior Paid Social Strategist
Mar 2015 - Mar 2017
Online Marketing
Jan 2013 - Mar 2015
Marketing Strategy Consultant
Sep 2011 - Dec 2012
Marketing Communication And Business Development
Dissertation on the added value of a structured, strategic stakeholder dialogue for Siemens new sector Infrastructure and Cities that leads to continuity of the business. In an effort to solve cities societal problems of today like urbanization, safety, energy supplies and mobility working together in creating sustainable cities.
Mar 2012 - Sep 2012
Marketing Trainee
Sep 2011 - Feb 2012
Team & coworkers
Colleagues at PLAY NORTH
Other employees you can reach at playnorth.com. View company contacts for 10 employees →
HB
Habi Burrohman
Colleague at Play NorthBekasi, West Java, Indonesia
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MK
Mariza Kazilieri
Colleague at Play NorthSliema, Malta
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SG
Sue Grech Cumbo
Colleague at Play NorthMalta
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ML
Martina Lazov
Colleague at Play NorthBirkirkara, Malta
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KD
Kim Dian Temmink
Colleague at Play NorthNetherlands
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BM
Bernice Manicaro
Colleague at Play NorthMalta
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IS
Ifigeneia Stefani
Colleague at Play NorthTa' Xbiex, Malta
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SK
Salla Kataja
Colleague at Play NorthTallinn Metropolitan Area, Estonia
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WP
Wayne Prior
Colleague at Play NorthMalta
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GW
Georgia Wise
Colleague at Play NorthGzira, Malta
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Habi Burrohman
Colleague at Play NorthBekasi, West Java, Indonesia
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MK
Mariza Kazilieri
Colleague at Play NorthSliema, Malta
View →
SG
Sue Grech Cumbo
Colleague at Play NorthMalta
View →
ML
Martina Lazov
Colleague at Play NorthBirkirkara, Malta
View →
KD
Kim Dian Temmink
Colleague at Play NorthNetherlands
View →
BM
Bernice Manicaro
Colleague at Play NorthMalta
View →
IS
Ifigeneia Stefani
Colleague at Play NorthTa' Xbiex, Malta
View →
SK
Salla Kataja
Colleague at Play NorthTallinn Metropolitan Area, Estonia
View →
WP
Wayne Prior
Colleague at Play NorthMalta
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GW
Georgia Wise
Colleague at Play NorthGzira, Malta
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2 education records
Mark Van Der Giessen education
Bachelor Of Science (Bsc), Academy For European Studies And Communication Management
Vwo, Business/Managerial Economics
Hofstad Lyceum
FAQ
Frequently asked questions about Mark Van Der Giessen
Quick answers generated from the profile data available on this page.
What company does Mark Van Der Giessen work for?
Mark Van Der Giessen works for PLAY NORTH.
What is Mark Van Der Giessen's role at PLAY NORTH?
Mark Van Der Giessen is listed as Freelance | Brand & Media Strategy | Digital Performance | Paid Social | CRO at PLAY NORTH.
What is Mark Van Der Giessen's email address?
AeroLeads has found 1 work email signal at @playnorth.com for Mark Van Der Giessen at PLAY NORTH.
Where is Mark Van Der Giessen based?
Mark Van Der Giessen is based in The Randstad, Netherlands while working with PLAY NORTH.
What companies has Mark Van Der Giessen worked for?
Mark Van Der Giessen has worked for Play North, Freelance Mark(Eting), Atelier Jungles, Leaseplan, and Dept Agency.
Who are Mark Van Der Giessen's colleagues at PLAY NORTH?
Mark Van Der Giessen's colleagues at PLAY NORTH include Habi Burrohman, Mariza Kazilieri, Sue Grech Cumbo, Martina Lazov, and Kim Dian Temmink.
How can I contact Mark Van Der Giessen?
You can use AeroLeads to view verified contact signals for Mark Van Der Giessen at PLAY NORTH, including work email, phone, and LinkedIn data when available.
What schools did Mark Van Der Giessen attend?
Mark Van Der Giessen holds Bachelor Of Science (Bsc), Academy For European Studies And Communication Management from De Haagse Hogeschool / The Hague University Of Applied Sciences.
What skills is Mark Van Der Giessen known for?
Mark Van Der Giessen is listed with skills including Marketing Communications, Social Media, Online Marketing, Marketing, Project Management, Seo, Online Advertising, and Digital Marketing.
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