Director Of Community Relations
CurrentGrand Brook Memory Care is a family owned community focusing exclusively on dementia care.Pre-marketing during construction phase- Develop marketing plans and budget for start-up and initial year- Made initial contacts with area providers, community organizations, and city officials. - Managed inquiries and referrals for both our Zionsville and Greenwood communities while under construction- Write ad copy and special interest stories for local media. Assist with revision and updates to Grand Brook collateral and website. - Coordinated and executed grand opening celebration.. - Opened the community ahead of occupancy budget and on budget in expensesManage the community relations and marketing functions of the community - Manage inquires and referrals from initial contact through move-in to ensure consistent communication and exceed family expectations. - Train staff on inquiry and tour process - Promote the family oriented culture that Grand Brook's ownership cultivates in all of its operations. - Represent Grand Brook in local community organizations and boards- Extensive involvement with the Zionsville Chamber of Commerce: Chamber Ambassador, 2019-2020; Board of Directors, 2021-2024; Events, membership, and marketing committees- Network with area healthcare professionals to increase awareness of services and increase referrals- Prior to Covid-19, community was on pace to reach 100% occupancy ahead of projected time frame. Assist in community operations. - Interview potential employees and assist with orientation. Coach staff on delivering exceptional customer service at every resident, family, and professional interaction. - Developed forms and procedures used in daily operation of the community- Receive and respond to family concerns- Fill in for the maintenance and dietary on an as-needed basis for call-offs and emergencies. - Developed Covid-19 protocols based on ISDH recommendations to mitigate risk and ensure resident safety.