Mark Rossman Email & Phone Number

New York, New York, United States

New York, New York, United States

• Complete responsibility for one of LNP’s largest advertising revenue streams, national and major accounts.
• Consistently exceeded aggressive monthly sales goals, brainstorm and implement revenue generating opportunities.
• Promoted to lead all corporate sales in our weeklies and niche publications online and in-print. Ended Q1 generating 135% of weeklies sales quotas and 139% of niche sales quotas, and ended Q2 generating 146% of.
• Led staff of five sales supervisors and representatives focusing on major accounts, real estate, new business development, and inside sales with full responsibility for all advertising operations.
• Selected to develop and deliver sales training for all new hires by providing a focused introduction to digital and print platforms, sharing expertise on successful sales techniques, and supervising new hires.
• Worked remotely in New York City, with regular meetings with clients in the area.

New York, New York

• Complete responsibility for one of LNP’s largest advertising revenue streams, national and major accounts.
• Consistently exceed aggressive monthly sales goals, brainstorm and implement revenue generating opportunities for the team at large.
• During the pandemic, created exclusive campaign asking readers to hang up “thank you” cutouts in their windows honoring frontline workers, published videos online showcasing local heroes, and gave hospital exclusive.
• Selected to brainstorm and implement revenue generating opportunities for the organization at large, hosted think tank meetings to discuss new ideas.
• Partner with national agencies to create successful digital and print campaigns for accounts such as Target and Kohl’s; work with agencies every step of the way including marketing strategy, ad sale, ad creation, and.
• Supervised staff of two sales representatives focusing on major accounts, real estate, and new business development.

New York, New York

• Complete responsibility for one of LNP’s largest advertising revenue streams, national and major accounts.
• Brainstorm and implement revenue generating opportunities, consistently exceed aggressive monthly sales goals.
• Partner with national agencies to create successful digital and print campaigns for accounts such as Target and Kohl’s; work with agencies every step of the way including marketing strategy, ad sale, ad creation, and.
• Selected to develop and deliver sales training for all new hires by providing a focused introduction to digital and print platforms, sharing expertise on successful sales techniques, and supervising new hires.
• Work remotely in New York City, with regular meetings with clients in the area.

Lancaster, Pennsylvania

• Tripled revenue for Home Services Guide and doubled revenue for Always Lancaster in one year.
• Supervised staff of eight inside sales representatives with full responsibility of all advertising operations.
• Led sales and production for all digital and print special sections.
• Selected to develop and deliver sales training for all new inside sales representatives by providing a focused introduction to digital and print platforms, sharing expertise on successful sales techniques, and.
• Hosted and represented the LNP brand at community events such as the Baby & Toddler Expo and Pink: A Women's Event.

Lancaster, Pennsylvania

• Created innovative multi-media marketing campaigns that doubled client revenue and increased LNP restaurant business by 200% as a result of promotions, aggressive prospecting and cold calling.
• Hosted and represented the LNP brand at community events such as Taste of Home and the LPGA Tournament.

Lancaster, Pennsylvania

• Key member of the senior editorial team, responsible for story idea generation, writing lead articles and masthead, assigning sports articles, supervising staff of 10 writers, in addition to all editing/layout of.
• Coordinated all interviews and maintained close relationships with coaches, athletes, and administration.
• Created popular feature “Alumni Spotlight” profiling distinguished alumni and describing their paths to success.

Lancaster, Pennsylvania

• Led event planning and promotions for Memorial Day game; outreached to the Veterans of Foreign Wars to coordinate veteran attendance, war memorabilia displays, and plane flyover during the National Anthem.
• Drove attendance to Private School Day game; doubled attendance from the previous season.
• Represented the Lancaster Barnstormers at home games through direct customer outreach, running on-field promotions, and answering questions from the community by phone and in-person during games.

Mohegan Lake, New York

• Second-in-command to lead group of 20+ 5-year-old campers and ensured they had a fun, safe summer.
• Played and taught sports; earned repeated Counselor Excellence recognition awards.
• Worked with parents to build strong camp-home relationships and ensured a positive experience for campers.

South Yarmouth, Massachusetts

• Led marketing and sales efforts for the Yarmouth Summer Celebration Kickoff event; quadrupled sponsorship revenue over the previous year.
• Represented the Yarmouth-Dennis Red Sox at home games through direct customer outreach, fundraising, operating food sales, and welcoming fans.

Chappaqua, New York

• Member of the senior editorial team; responsible for story idea generation and writing lead articles.
• Responsible for selling sponsorships to local businesses as well as all sales, distribution, and delivery of the paper.

Chappaqua, New York

• Responsible for story idea generation, writing lead articles, assigning articles, supervising staff of 8 writers, and editing/layout of sports section.

Bachelor'S Degree, American/United States Studies/Civilization

Activities and Societies: The College Reporter, Phi Kappa Psi, Ware Institute of Civic Engagement, St. Peter’s ESL Coalition, WFNM 89.1.

Education record

Activities and Societies: The Greeley Tribune (Managing Editor, Sports Editor), Learning Links (President), Sports Roundup (Writer), Men’s.