- Responsible for translation, editorial design, publishing and manage Amazon Ads for the team- 100X growth on revenue from Dec 2020 to Dec 2021, achieve 7-figure revenue on Dec 2021.- Published 19 books titles. 3 more books are in the pipeline- The best-seller one reached #11 in book category on Amazon UK, and always on the top 100 books during festive season.

Titles that I worked as a Game Designer at Diffcat (A studio with a global hit at 2017 name Facedance Challenge):Cake Crush 2048 - imagine that Royal Match and 2048 have a baby- Optimize FTUE- Narrative design- Level design- Analyse events funnel data to improve D1 and D7 retentionSpace Crypto (NFT Games):- Sound Designer- MVP Designer- Unity video producer (work with a cool developer to shoot an animation video for the Space Crypto trailer)Collect Master - a Tile Match 2D game- Level design- Key mechanic design (collaborate with another game designer)- Release captain & responsible for all the polishing parts of the game---I work as a Game Designer with an advantage of insightful digital marketing & growth hacking background in the mobile game industry - which helps me detect trends faster and easier to control the testing phase of releasing a mobile game.

- Growth hack to get #1 Education Category for Umbalena in Vietnam. 10X profit on that timeline.- Improve the key UX flow of the app, which raise its retention drastically

- Planning for all performance marketing using Facebook Ads, Influencers platform and other e-commerce platform of the company- Training other marketing executives about marketing strategy, content creation and brand design

- Grow IG followers from 256 to 2863- Responsible for the crowd funding task on Indiegogo for this project- Partnership with viral video creation team for creating and distribute the video for marketing purpose- TVC writer and director for the products trailer- Working closely with an in-house team on website creation, post content creations- Using quiz and other tools to generate 3000+ leads for the Indiegogo campaign of the company at 30 cent per leadThis is where I have learned a lot of things on entrepreneurship, leadership from the CEO and other partners.

- Consult to redesign the business model of Grubity.- Responsible for all the marketing decisions for the company

- First board game title created, co-design with another game designer

- Consult customers on how to leverage the power of Facebook and Google Ads- Design ad testing flow for customer's product.- Optimize ad performance

- First game title created - a platformer game named Chicca Jump. Learned the hard way of how to enter the mobile game industry seriously, and the key to success is player-centric design, not designer-centric one