Gerente De Marketing
Current
Dec 2023 - Present
AeroLeads people directory · profile
Isabella Marques Email & Phone Number
Marketing Manager | Branding | Product | Communication | Content
at
Spotlar
1 work email found
@tva.com.br
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Marketing Manager | Branding | Product | Communication | Content
Location
Florianópolis, Santa Catarina, Brazil
Who is Isabella Marques? Overview
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Quick answer
Isabella Marques is listed as Marketing Manager | Branding | Product | Communication | Content at Spotlar, based in Florianópolis, Santa Catarina, Brazil. AeroLeads shows a work email signal at tva.com.br and a matched LinkedIn profile for Isabella Marques.
Isabella Marques previously worked as Gerente de Marketing at Spotlar and Marketing Manager | Branding and corporative communication at Funcional Health Tech. Isabella Marques holds Mba Marketing, Branding And Growth, Marketing Management from Puc-Rs.
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Email format at Spotlar
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{first}.{last}@tva.com.br
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Profile bio
About Isabella Marques
Professional with over 12 years of experience in marketing and communicarions strategy with extensive knowlodge in brand management, go to market campaigns and develop digital strategies.Solid experience with media sector and content production (CNN Brasil, Capricho, Claudia, Veja, Exame, Saúde and Superinteressante) working across multiple target audiences (beauty, fashion, news, health and well-being) developing advertising projects and campaign strategies.Core competencies: strategic marketing and communication planning, brand strategy, corporate communication, multichannel campaign, media strategy, digital marketing, project management and develop processes and metrics (KPIs, ROI, OKRs).
Listed skills include Adobe Photoshop, Microsoft Excel, Microsoft Powerpoint, Adobe Illustrator, and 13 others.
Current workplace
Isabella Marques's current company
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10 roles
Isabella Marques work experience
A career timeline built from the work history available for this profile.
Marketing Manager | Branding And Corporative Communication
Be the guardian of the brand, ensuring consistency of positioning and messages; Develop a new branding strategy (positioning, guides, proprietary channels) to connect brand and business challenges through assessments of consumer behavior, competition and communication trends;Lead multidisciplinary projects (squads). Ex: rebranding, new website, new URA.
Jan 2022 - Dec 2022
Product Marketing Manager
Definition of product positioning, portfolio and value proposition; Creation of the Go To Market plan, handbook and roadmap management with PMs; Competitive analysis, market and customer insights to enrich the view of Product Managers, Product Owners, Sales and Growth teams; Conducting briefings and management of suppliers; Attest the materials and.
Jan 2021 - Dec 2021
Senior Marketing Analyst
Responsible for launch CNN in Brazil and develop campaigns and brand strategies; Relationship campaigns with content distributor stakeholders (Vivo, Sky, Claro);Inbound strategy: definition of content for organic channels in work to create relevance for the target audience;Paid strategy: definition of chanels and actions focused in profitability;Hiring and.
Feb 2020 - Jan 2021
Senior Marketing Analyst
Brand strategy of relevant content brands in Brazil (Veja, Exame and Placar) to develop products and communication); Strategic go to market planning;Responsiible for the channels strategy: owned, organic and paid media; P&L Management: definition of product strategy and positioning and portfolio management; Road Map definition of products and business.
Oct 2018 - Feb 2020
Marketing Analyst
Strategic Alliances Department- Responsible for prospecting, negotiating and development strategic partnerships focusing on sales campaign, branding, relationship with customers;- Partnership and relationship with valuable brands to achieve the synergy among the products and also areas of Grupo Abril;- Set strategy to sales campaigns for the entire.
May 2017 - Sep 2018
Junior Marketing Analyst
Special Sales Projects B2B and B2C- Responsible for search, developing and manage portfolio of partner companies in order to create new opportunities to improve sales campaing. Plan, implement and control the promotion on partners channels;- Definition of promotion and price for Signature campaigns. Strategies for e-mail marketing, direct mail, SMS.
Nov 2014 - May 2017
Marketing Internship
Special Sales Projects B2B and B2C- Responsible for developing portfolio of partner companies in order to create new opportunities to improve sales campaing. Plan, implement and control the promotion on partners channels;- Strategies for e-mail marketing, direct mail, SMS, hotsites and partners websites;- Briefings and approvals to the internal agency.
May 2013 - Oct 2014
Marketing Internship
- Inbound marketing;- Briefings and approvals to the agency;- Sponsored links (Google, Linkedin and Facebook);- Social media.
May 2012 - May 2013
Comunication Internship
- Inbound marketing;- New website project;- Graphic design;- Parthnerships;- Social media.
Mar 2011 - May 2012
5 education records
Isabella Marques education
Mba Marketing, Branding And Growth, Marketing Management
Mba Digital Data Marketing, Marketing
Specialization In Direct Marketing
Abemd - Associação Brasileira De Marketing De Dados
Social Comunication Specializing In Advertising And Publicity
Illustrator And Photoshop Tools
FAQ
Frequently asked questions about Isabella Marques
Quick answers generated from the profile data available on this page.
What company does Isabella Marques work for?
Isabella Marques works for Spotlar.
What is Isabella Marques's role at Spotlar?
Isabella Marques is listed as Marketing Manager | Branding | Product | Communication | Content at Spotlar.
What is Isabella Marques's email address?
AeroLeads has found 1 work email signal at @tva.com.br for Isabella Marques at Spotlar.
Where is Isabella Marques based?
Isabella Marques is based in Florianópolis, Santa Catarina, Brazil while working with Spotlar.
What companies has Isabella Marques worked for?
Isabella Marques has worked for Spotlar, Funcional Health Tech, Cnn Brasil, Grupo Abril, and Abril Group.
How can I contact Isabella Marques?
You can use AeroLeads to view verified contact signals for Isabella Marques at Spotlar, including work email, phone, and LinkedIn data when available.
What schools did Isabella Marques attend?
Isabella Marques holds Mba Marketing, Branding And Growth, Marketing Management from Puc-Rs.
What skills is Isabella Marques known for?
Isabella Marques is listed with skills including Adobe Photoshop, Microsoft Excel, Microsoft Powerpoint, Adobe Illustrator, Indesign, Marketing Digital, Microsoft Word, and Publicidade Online.
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