Martha is a recognized leader in the global communications industry. At AARP, the nation's largest social mission organization, Martha leads the integration of the communications and marketing functions. She provides leadership and strategic direction for driving awareness, value and brand positioning. She is widely respected in the communications and marketing industry for vision, leadership, market perspective, and developing high performing teams.While at FleishmanHillard, she was responsible for growing the Washington, DC office into one of the most successful communications agency offices in the nation's capital. She was also responsible for the firm's Mid-Atlantic and Latin America regions.Her work spans multiple arenas including Fortune 100 companies, top tier trade associations, foreign embassies and U.S. government agencies. She has deep experience in issues management, corporate reputation, coalition building and crisis communications. You can follow her on Twitter at @MarthaBoudreau.