Martha Lyons Email & Phone Number

California, United States

Louisville, Co, Us

Leads the insights team in the design / implementation of research studies to identify emerging end user needs and market trends likely to translate into emerging business opportunities for the Cable industry; developed the bi-annual broadband market monitor, a longitudinal study currently in its 7th waveManages Ecosystem Strategy and Outreach with hyperscalers and application developers to understand future networking requirementsActs as a strategic thought partner for CableLabs innovators and CableLabs Member Company product and strategy leaders (Comcast, Charter, Cox, Shaw, Rogers, Vodafone, Liberty Global)Leads cross functional, visioning, futurecasting and strategy planning initiatives for CableLabs. Editor of the Cable Industry Emerging Technology Timeline (2016-2020), Macrotrends (2020-2023)Experience applying multiple techniques in quantitative research study design including MaxDiff, Latent Class Clustering, and Discrete Choice Modeling.

Wilmington, North Carolina, Us

Co-Founder. http://www.plasticoceanproject.org/

Houston, Texas, Us

Led the HP Services-HP Labs Fortune 500 Customer co-innovation program designed to identify and develop differentiated new service offerings. Developed multiple proof of concepts with leading customers. Identified customer needs and drivers, integration strategies, and solution attachment opportunities to drive future adoption. One "First of a kind"incubation project included deploying sensors and cloud services for commercial campus based energy monitoring. Deployed as a city scale resource management demonstrator in Southern California. Other efforts included cross functional investigations into the future differentiation of social collaborative workplace solutions for the enterprise.Managed HP's Enterprise Services Technical Career Path Program with over 40,000 employee participants (Nurturing future technical leaders as part of HP's engineering talent/career management and advancement programs)(Director/Distinguished Technologist/Strategist)

Responsible for technology transfer intended to accelerate the productization & commercialization of HP Labs research and technology streams. Efforts focused around strategic alignment of research initiatives with HP business needs and the ever changing customer focused landscape. Focused on incubating and enabling the most strategic research opportunities in a business services context and innovating on mechanisms for turning research to reality. Managed Fortune 500 customer co-innovation partner relationships and incubation demonstration projects. Advised and sponsored "featured" university research and graduate project relationships (UC Berkeley Haas School of Business, IU Kelly School of Business), Managed the portfolio alignment and technology transfer process for EDS Services and HP Software assets.Launched and managed the HP Home Energy Monitoring project in HP Labs. Over the course of the project recruited and eventually grew the team to over 20 members across 4 geographies with HP Labs researchers in Palo Alto, summer interns, development resources in the U.S., India, Brazil, and the UK, and multiple external companies. The project involved the actual deployment of in home sensing infrastructures, cloud services, analytics research, and the development of multiple user experiences ( sponsored by HP's Personal Systems Group and Energy Management Vertical ).Portfolio planning and HP Services Innovation Program Director reporting to the Vice President/CTO of HP Services. Worked with internal partners and key strategic customers to identify, scope, and manage collaborative opportunities around innovation, new capability development & generation of repeatable services. Strategic customers included Procter & Gamble, British Petroleum, Pfizer, Swisscom, State Farm, Citibank, etc. HP Services Patent Coordinator. Over 15 years working in an Enterprise Services R&D capacity.

Houston, Texas, Us

Launched and managed the Emerging Solutions Incubation Team within the HP Services Internet Services and Support Organization focused on e-commerce, dynamic publishing, web services, and web based community servicesLed engineering for an R&D group with 200+ engineers, enabling the shift from traditional labor-based maintenance services to technology enabled, automated, & proactive services

Bachelor'S Degree, Computer Science

Master'S Degree, Computer Science

Tuck-Scte Executive Leadership Program