Martie Bowser Email & Phone Number

Charlotte, Nc, Us

Charlotte, North Carolina, United States

Charlotte, North Carolina

Highly experienced in the creation and implementation of public relations and marketing plans for brand growth and exposure. Utilizing all mediums to increase brand awareness. Published journalist.

North Carolina, United States

Charlotte, North Carolina, United States

Create effective plans to increase brand exposure by maximizing social media platforms.·Build relationships with notable talent including athletes and influencers to create endorsement partnerships.·Develop programs to drive engagement from active customers and win back lapsed customers. Thank

Charlotte, North Carolina Area

Provide direction of all internal and external communication at nationally aired radio broadcast station and digital media group. Managed all creative branding Write and distribute high volumes of press releases, email blasts, and content creation for social media posting as well as blog/magazine publications Provide training and materials on FCC regulations Provide media training for radio show hosts, including interview practice, pitch techniques, and proper networking tactics Complete marketing packages to reflect product and offering expansions leading to an increase in revenue of 56 % with new clients Coordinate live broadcasts of public and private events including community involvement and red carpetManage all artistic design of advertising graphics/banners for sponsors and partners Manage promotion department to cover areas and live events for maximum station exposure Orchestrate digital release and archive of pre-recorded radio shows as well as sponsored artist musicAct as a representative for media group in multiple capacities (music events, product launches/ releases, and networking events) Manage media group ecommerce trading system (new intakes, trainings, and all transactions)

Charlotte

Contributed to the active growth of online media group (parent to 8 brands) through social media and marketing coordinationDirected social media campaigns targeting traffic segments to increase viewershipCompiled weekly social media trends and growth using excel worksheets, reporting advancement to social growth goals including traffic generated from social media, specific platform (Facebook, Twitter, etc.) analytics, and engagementMass social media scheduling for over 9 brands including original and partner created contentManaged website including posting, monitoring traffic, load times, and mobile user ability Created content for website publishing, web series scripting and social media platforms Created custom media kit, for advertising and partnership proposals collectively earning over 23 partners in various capacities Managed CRM for all brands Created and managed email campaigns with an average of 1500 new users within a 3 month period SEO ManagementProduced live photo shoots and filming of web series

Charlotte, North Carolina Area

Directed a staff (18+) in a residential environment to increase the independence and quality of life for developmentally disabled adultsCreated and adhered to yearly budget to cover all living expenses of 6 individuals as well as operating cost for residential facility Introduced “vendor mixers” as a monthly event and gained assistance from outside entities leading to over $2,000 in monthly donations Assisted in fundraiser development and coordination

Organized publicity and media placement for radio station and sponsored affiliatesCompleted all internal and external communications for radio station events and happenings Earned national and local media coverage for events and radio sponsored artists Directed all photo and video shoots used for marketing purposes Wrote and created press/media kit and visual content for the station and its associates Managed all social media and content creation for blog and digital newsletter archived on website Organized promotions department to ensure maximum station and event exposure

Bachelor’S Degree, Advertising

Associate’S Degree, Sports Marketing/Management