Martin Laurent Email & Phone Number

Lille, Fr

Lille, Hauts-De-France, France

Créateur d'émotions durables.------------------------------Directeur artistique depuis 15 ans et fondateur d’une startup en innovation culturelle éco-responsable, j'ai travaillé sur de multiples projets immersifs et innovants pour les lieux de culture, développant ainsi une expertise et un réseau de partenaires.Je suis créateur d’expériences immersives innovantes et éco-responsables.Mon approche est artistique, scientifique et éthique.J’interviens au moment de la conception du projet. Je peux également piloter le projet de parcours immersif jusqu'au jour d'ouverture pour assurer le bon déroulement, la cohérence artistique et un Bilan Carbone® raisonné.En 2024, je suis formé à la maîtrise de la méthode Bilan Carbone® par l'Institut de Formation Carbone pour obtenir la certification et la licence d'Exploitation.Mon processus créatif réside en 3 phases dont l’objectif est de sortir du cliché pour créer un parcours immersif innovant, à l’image d’un territoire, d’un musée, d’un thème, d’un contexte.L’intérêt est de créer des émotions durables qui serviront d’impulsions de mémorisation et d’actions. Mémoriser un sujet, vouloir en apprendre davantage, vouloir découvrir un lieu, le parcourir.Mes conceptions sont réalisées en esquisses à la main sur papier, en dessin, peinture, à la manière des artistes des siècles passés.----------

Région De Lille, France

- Speaker - Presented:“How does Blue Box deliver inclusive and eco-friendly immersive exhibitions?” - International trade show for museums - SITEM - Carrousel du Louvre, Paris - 2023« Eco-design for immersive experiences » - celebrating Life - Les journées de l’immersif, Lille - 2023- Creating sustainable emotions.Neographic Digital is specialized in the conception and production of innovative and eco-friendly immersive exhibitions for cultural venues.- Decarbonizing and democratizing culture.In response to the environmental challenges we face and to reinvent access to culture, we have imagined Blue Box® and its library of content. The result of 4 years of research and development, the Blue Box® are eco-designed nomadic structures of 80m2 designed to host and distribute immersive and interactive exhibitions, either custom-made or by catalog.Harmonizing cognitive sciences, art and technology, the Blue Box® are fully pre-equipped : Immersive architecture + Panoramic film on curved wall + Body Interaction + 3D sound + HologramThanks to Blue Box®, Neographic Digital won the 1st prize in the Start-up Contest, technological innovation category, at SITEM 2022 - Carrousel of the Louvre Museum - Paris (International exhibition for museums, cultural venues and tourism).We are committed to protect the environment. In 2020, we are the first start-up to join the Ocean and Climate Platform. In 2022, we were honored to be one of 37 startups selected to receive the Tideline Startups Label awarded by Waves of Change and Bpifrance EuroQuity, confirming our potential for concrete contribution to an ecosystemic environmental transition.

Lille, Hauts-De-France, France

Museography: Permanent interactive and immersive exhibitionsExamples: - Immersive 12m x 3m watercolor fresco on the ocean for "Nausicaá, National Sea Center", 2019- Interactive and immersive exhibition with astronaut Thomas Pesquet for "Nausicaá, National Sea Center", 2018- Interactive exhibition on the theme of climate for the "Cité de l'Océan", 2014

Région De Lille, France

EMEA Strategic Services:- Speaker - Presented:“Better profitability through design” - e-commerce show - Paris - 2013“Design Best Practices & Trends” - London - 2018“Post Festive Event - Design Trends” - London 2019“Post Festive Event - Design Trends” - Paris - 2019- Clients consulting (France, England, Dubai, Switzerland)Creative Services:- Leadership and management of the French Creative and Technical Team- French activity management- Support the EMEA Creative Team on workload

Région De Lille, France

I manage and organize the french creative team to deliver relevant creation for Cross-channel campaigns, to more than 50 renown brands. I lead creative resources operationally and manage all the team, including the technical team, for overall topics (12 people).Brands: Opéra national de Paris, Vacheron Constantin, Piaget, Roger Dubuis, Panerai, Baume & Mercier, One & Only, Decathlon, Orange, Nocibe, Castorama, Boots, etc.Specialties: Cross-channel campaign, email Marketing, Interactive emailings, art direction, e-marketing consultant, management, production optimization.• R&D 2016: lead a project to develop kinetic emailings (interactive) with an international team (Los angeles, spain, germany, france)• E-marketing consultant : Audit and marketing consulting (Piaget , HSBC, Crédit agricole, Orange, Intermarché).• Management: 2 art directors, 5 webdesigners (recruitment, increase staff competency, motivate and guide).• Production: Manage and allocate creative requests, guaranty the quality of projects delivered, proposal & respect schedules given to customers, propose optimization to clients, defining customer needs, definition of creation tracks, production optimizations.• Pilot the profitability of projects.• Answer to tenders to conquest new customers.• Support the sales team in pre-sales.• Create tools to generate new business.• Improve workflow

Région De Lille, France

Digital creative projects.Presented “Better profitability through design” at the e-commerce show in Paris, September 2013.Clients : Musée d'Orsay, le Coq sportif, Comptoir des cotonniers, Decathlon, Oxelo ...Specialties: Interative design, responsive design, Email marketing

Région De Lille, France

Created web designs for cross-channel campaigns to address specific client needs and objectives (Animations, websites, games, emails/newsletters, banners, ecards, forms, posters, leaflets, etc.).Fully designed and Developed interactive Flash as3 applications (small websites, games).Creating animations with Flash as3 and after effects.Responded to calls for tender in collaboration with the commercial team.Coordinated projects between developer, front-end developer and webdesigner.Took part in email marketing audits.

Région De Lille, France

Graphic design in cultural industry.Creation of the overall design identity of the exhibition « PHARAON, MAN, KING, GOD » with the exceptional collaboration of the Louvre Museum.

Bilan Carbone® - Maîtrise De La Méthode + Licence D’Exploitation

Immersive Video Mapping

Leadership Development

Module 1 - 2 days : Rome , Italy. Module 2 - 2 days : Dusseldorf, Germany. Our aim is to ensure that you get the opportunity to discover.

Multimedia Designer And Producer - Bac+4

Graphic Designer - Certificate Level Iii

Art History And Archaeology

Bachelor'S Degree In Literature Option Fine Arts