Independent brand and identity consultant working with a diverse range of clients in the UK, India andHong Kong including: BP, GSK, OnCore UK, M&S, D&T - The Design & Technology Association,Megaman (UK) Ltd, TRILUX Lighting Ltd, Wieland Electronic Gmbh, Neonlite Electronic & Lighting (HK) Ltd, ORKASH Pty, MyPlanet Solar, EBLEX, Federation of Holistic Therapists, Winkworth, LIA - Lighting Industry Association, DETA Electrical Ltd and more.• Providing innovative creative services on consulting, project and yearly retainer bases• Work with business owners and boards to develop desired brand essence and positioning.• Perceived as ‘go to’ person and custodian of brand standards and interpretation.• Working with client marketing teams to plan and steer direction of creative work needed.• Ensured all aspects of the brand identity are implemented to consistent high standards.• Lead creative for design and production of marketing communications collateral.• Manage service partners for copywriting, illustration, photography, campaign and print.• Tasking covered brand creation, identity design, sales and marketing literature, annual report and accounts, packaging, POS/POP materials, direct mail, advertising, exhibitions and web design.