Martina Flynn Email & Phone Number

Bury, England, United Kingdom

1 Chamberhall Green, Bury, England, Bl9 0Ap

Bury, Greater Manchester, United Kingdom

Trafford Park Manchester

NDC specialise in the repair and maintenance of electronic industrial equipment. My role is to manage the sales and marketing team along with developing sales in the UK, Spain and via international distribution partners and introduced business accord agreements.

Ripponden

JLA are pioneers in the rental supply of commercial laundry, heating and catering equipment. Traditionally they were the market leading laundry equipment business and my role was to develop their profile and optimise visibility of services within the catering services sector driving increased sales. Key Achievements:• Increased annual turnover 2016 to 2017 for Catering portfolio • Developed and implemented marketing plans that achieved growth that consistently outperformed key… Show more JLA are pioneers in the rental supply of commercial laundry, heating and catering equipment. Traditionally they were the market leading laundry equipment business and my role was to develop their profile and optimise visibility of services within the catering services sector driving increased sales. Key Achievements:• Increased annual turnover 2016 to 2017 for Catering portfolio • Developed and implemented marketing plans that achieved growth that consistently outperformed key competitors and the industry in what is a flat market hitting budget target 2017 Show less

Key contributor to the company's vision and continuous growth through design and delivery of the commercial, marketing, and account management strategy: • Achieved sales target for the region• Managed marketing costs within budget• Defined and implemented marketing plan for the region• Defined offering and pricing (LCN), and developed off patent (generic defence) strategy• Introduced a best practice, 'consultative sales' end user approach to grow client… Show more Key contributor to the company's vision and continuous growth through design and delivery of the commercial, marketing, and account management strategy: • Achieved sales target for the region• Managed marketing costs within budget• Defined and implemented marketing plan for the region• Defined offering and pricing (LCN), and developed off patent (generic defence) strategy• Introduced a best practice, 'consultative sales' end user approach to grow client loyalty• Defined commercial / pricing policy and coordinated marketing efforts to boost sales growth• Directed and coached a talented team of 5 internationally spread Sales Managers• Set clearly defined realistic, attainable yet stretching individual/team performance targets • Personally managed large end user accounts - Rentokil, Bayer, Compo and ISS• Created end user focus within the sales team, beyond distribution business• Improved sales forecasting accuracy and monthly reporting Show less

• Delivered the sales budget • Reassessed the 15 strong sales teams skills, and formulated development plans • Supported the team to identify market opportunities, and tailored solutions to client goals• Redefined account management roles, improving job satisfaction and client relations • Developed and gained buy-in to market approach reviews to identify new opportunities• Analysed and reported on market intelligence, competitor activity• Contributed to the budget… Show more • Delivered the sales budget • Reassessed the 15 strong sales teams skills, and formulated development plans • Supported the team to identify market opportunities, and tailored solutions to client goals• Redefined account management roles, improving job satisfaction and client relations • Developed and gained buy-in to market approach reviews to identify new opportunities• Analysed and reported on market intelligence, competitor activity• Contributed to the budget process, and optimization of resource allocation Show less

Developed and implemented strategic brand development and marketing plans for products and segments encompassing new product development, distribution channels, pricing, promotion and advertising:• Managed costs within €1.5M sales, promotion and advertising budget• Headed portfolio steering, new product development, and life-cycle management• Defined offering and pricing (LCN), and developed off patent (generic defence) strategy• Drove multi-channel marketing communications… Show more Developed and implemented strategic brand development and marketing plans for products and segments encompassing new product development, distribution channels, pricing, promotion and advertising:• Managed costs within €1.5M sales, promotion and advertising budget• Headed portfolio steering, new product development, and life-cycle management• Defined offering and pricing (LCN), and developed off patent (generic defence) strategy• Drove multi-channel marketing communications via exhibitions, website, and promotional material • Provided direction and motivational leadership to a team of 5 marketing professionals• Developed and implemented the company strategy following Sorex Group acquisition Show less

2006 to 2008 Head of Marketing Department |Europe & Export| Sorex LimitedManaging the rodent control portfolio and 3 marketing professionals each responsible for a product segment. This included managing costs within £0.8m sales, promotion and advertising budget; heading the portfolio steering, new product development, and life-cycle management.2002 to 2006 International Rodent Control Product Manager | Sorex LimitedMarketed and positioned the pest control brand in… Show more 2006 to 2008 Head of Marketing Department |Europe & Export| Sorex LimitedManaging the rodent control portfolio and 3 marketing professionals each responsible for a product segment. This included managing costs within £0.8m sales, promotion and advertising budget; heading the portfolio steering, new product development, and life-cycle management.2002 to 2006 International Rodent Control Product Manager | Sorex LimitedMarketed and positioned the pest control brand in over 40 countries ensuring a commercial focus for product development via strategic project management. Controlled a £400K sales, promotions and administration budget.1999 to 2002 UK Product Manager | Sorex Limited1997 to 1999 Marketing Co-ordinator | Sorex Limited Show less

Bachelor Of Arts - Ba, Business/Commerce, General

BA (Hons) Business Studies and French | Leeds Metropolitan University

Cim Professional Postgarduate Diploma In Marketing