Eva Martín Email and Phone Number
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Marketing Professional with more than 20 years of experience in the IT market .Experienced in all elements in the marketing mix, partner marketing, product launches, online marketing in B2B & B2C and PR.Specialties: Lead Generation, Channel Marketing, PR, Budget management, Events, Direct Marketing.
Sophos
View- Website:
- sophos.com
- Employees:
- 5273
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Field And Channel Marketing Manager Spain And PortugalSophosMadrid, Es -
Field Marketing ManagerServicenow Jun 2024 - PresentSanta Clara, Ca, Us -
Marketing Manager, Spain And PortugalVeeam Software Jun 2014 - Jun 2024Seattle, Wa, UsResponsible for Field and Channel Marketing for Spain and Portugal.Manage all marketing activities within the country; leading marketing specialist team and working closely with presales and sales on the field. Main responsibilities:Channel Marketing ManagementEvents and Communication activities.Strategic Planning an BudgetingPR and Communication -
Marketing Manager, Dell Software SpainDell Mar 2012 - Jun 2014Round Rock, Texas, UsResponsible for Field Marketing for Spain at Dell Software.Build and Execute Marketing and PR Plan,Lead Generation Management,Local implementation of corporate & EMEA marketing campaigns. Point of integration for central (EMEA) functions & local market (to build relationships and market knowledge) -
Marketing Manager España Y PortugalMcafee Aug 1998 - Mar 2012San Jose, California, UsResponsible for Field Marketing for Iberia Region (Spain and Portugal) reporting to Southern Senior Marketing Manager, and the Regional Country Manager with the followingspecific duties/responsibilities:•Build and Execute Marketing Plan to support sales objectives ,defining quarterly marketing plan and main priorities per targeted market: Consumer, SMB and Large Enterprises.•Planning and execution of the Channel Marketing plan to support the channel and relationships with partners..Involved in certifications and trainings for partners to obtain leverage for most activities through distributor and partner networks.•Creation of the annual ”McAfee Security Conference”, summit celebrated every year with the attendance of around 300 customers and partners per year. Responsible of managing and execution of 5 annual conferences.•Developing the resellers’ network to improve selling to SMB market in line with EMEA initiative.•Planning and execution of events to promote McAfee brand and sponsorship.•Lead Generation Management- - CRM tracking of marketing activities .Contribution to sales revenue to achieve best market and specific ROI•Responsible for the Communication and PR for Spain and Portugal, building relationships with the media, supporting press events and briefings with the management team. Build the PR plan together with the PR Agency.•Local implementation of corporate & EMEA marketing campaigns. Point of integration for central (EMEA) functions & local market (to build relationships and market knowledge)•McAfee Retail. Support to the retail sales and management of POS and promote McAfee Retail in point of sales with local retailers as El Corte Ingles, FNAC, MediaMark , etc.•Ensuring marketing alignment with sales objectives by weekly participation to sales meeting and management meeting and sharing best practices with other regional colleagues•Budget management: manage efficiently local budget in a quarterly bases in alignment with the sales objectives -
Responsable De Marketing Para EspañaAnyware Seguridad Informatica Feb 1996 - Aug 1998Main responsabilities:* Build the Marketing department of the company, reporting to the General Director * Responsible of the execution of marketing activities, sponsorship and advertising* Creation of the brand and logo of the company* Responsible of the organization and execution of product launches, events,tradeshows as SIMO, Tecnimap, Aslan, IDC.* Responsible of PR and communications, relationships with the media, press events* Management of a team of 3 people
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TelemarketingAnyware Seguridad Informatica Oct 1995 - Feb 1996Spanish company focus on security technologies. Responsible of renewals and loyalty program implementation.
Eva Martín Skills
Eva Martín Education Details
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Universidad Complutense De MadridMarketing
Frequently Asked Questions about Eva Martín
What company does Eva Martín work for?
Eva Martín works for Sophos
What is Eva Martín's role at the current company?
Eva Martín's current role is Field and Channel Marketing Manager Spain and Portugal.
What is Eva Martín's email address?
Eva Martín's email address is ev****@****fee.com
What is Eva Martín's direct phone number?
Eva Martín's direct phone number is 800-338*****
What schools did Eva Martín attend?
Eva Martín attended Universidad Complutense De Madrid.
What skills is Eva Martín known for?
Eva Martín has skills like Channel, Marketing Strategy, Product Launch, Online Marketing, Marketing Research, Marketing Communications, Product Marketing, Channel Marketing, Email Marketing, Demand Generation, Public Relations, Corporate Communications.
Who are Eva Martín's colleagues?
Eva Martín's colleagues are Sundus Khan, Kerianne Cotray, William Waghorn, Carolyn Peters, Philip Reed, Alex Rodriguez, Bryan Lyons.
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