Maruthi Prasad Email and Phone Number

Evaluate marketing campaigns run across different segments and provide insights to stake holders Developed a propensity score matching model to evaluate ROI of the campaigns Create automated python scripts for faster evaluation of marketing campaigns Developed power BI Dashboards to evaluate key financial metrics

Handled a team of 4 and delivered projects to clients across different domains in CPG industries Developed a Tableau dahsboard to analyze production abnormalities across different production units . Developed a classification model to help the client to reduce it's procurement cost by 5% for leading appearal manufacturerworked on store campaign analysis to evaluate the incrementals of the campaign analysis