Marketing Coordinator
Gastonia, Nc
The first marketing professional at the companyLed, designed, and executed total digital rebrandingManaged and designed all marketing projects, presentations, and promotionsDesigned logos, marketing materials, front-end web development, advertisement, and brandingRedesigned and launched new website Managed and created internal communication initiatives across all locations Created an email marketing campaign and wrote content… Show more The first marketing professional at the companyLed, designed, and executed total digital rebrandingManaged and designed all marketing projects, presentations, and promotionsDesigned logos, marketing materials, front-end web development, advertisement, and brandingRedesigned and launched new website Managed and created internal communication initiatives across all locations Created an email marketing campaign and wrote content Photographed products, locations, equipment, components, and associates Produced and filmed promotional and training videos. Coordinated corporate, PR, and promotional events.Researched and analyzed, market data, apparel,fashion, fiber, fabric, and textiles trends and productionCreated a new fabric sample swatch system and product showroomFor almost 2 years, I served as the Marketing Director and entire marketing department for a large Textile company, Parkdale Inc. I have a background in textiles and basic understanding of apparel, fibers, fabric, and fashion trends. I have taken on many roles including presentation preparation, corporate event planning, special projects, advertisement, PR, market research and analyst, internal communication campaigns, and more. I use Adobe suite for creative projects including graphic design, video editing, photography, photo editing, front end web design, logo design, printed marketing materials, and more. I would like to learn and grow more with digital art and Adobe programs. Show less