Mary Macdonald

Mary Macdonald Email and Phone Number

Global Industry Sr. Marketing Manager @ Siemens Digital Industries Software
Saint Paul, MN, US
Mary Macdonald's Location
Greater Minneapolis-St. Paul Area, United States
Mary Macdonald's Contact Details

Mary Macdonald work email

Mary Macdonald personal email

n/a

Mary Macdonald phone numbers

About Mary Macdonald

With a passion for technology and marketing, I have seen the evolution of software innovation over the years. The role of marketing also needs to evolve and become as relevant, flexible, and creative as the solutions they promote. I have expertise in the development and execution of product, services, sales, marketing strategies and programs specifically for the technology industry. I am committed to building visibility with effective online presence by leveraging both traditional and new marketing methods, social media, and the development of effective customer engagement campaigns. With vast experience working across an organization ecosystem i.e. channel and sales management, product development, legal, finance, and executive level departments, I effectively deliver and enforce company objectives, policies, and programs.

Mary Macdonald's Current Company Details
Siemens Digital Industries Software

Siemens Digital Industries Software

View
Global Industry Sr. Marketing Manager
Saint Paul, MN, US
Website:
sw.siemens.com
Employees:
19214
Mary Macdonald Work Experience Details
  • Siemens Digital Industries Software
    Global Industry Sr. Marketing Manager
    Siemens Digital Industries Software
    Saint Paul, Mn, Us
  • Siemens Digital Industries Software
    Global Industry Marketing Manager For Smb
    Siemens Digital Industries Software Aug 2021 - Present
  • Ict Tracker - Innovation Construction Technology
    Director Of Marketing
    Ict Tracker - Innovation Construction Technology Nov 2018 - Aug 2021
  • Cadsoft Consulting, Inc.
    Director Of Marketing
    Cadsoft Consulting, Inc. Feb 2012 - Oct 2017
    As part of the CADsoft leadership team, I developed and managed marketing strategies to align with the company’s current revenue and growth objectives. This was achieved by establishing branding strategies to portray a consistent image and elevate company identity. Designed and implemented a company-wide customer satisfaction program in alignment with NPS (Net Promoter Score) Worked closely with partners such as Autodesk, to promote their products and achieve maximum sales objectives. Managed and implemented all social technology and content strategies. Worked closely with sales and technical leadership teams to develop tactical marketing programs to support their initiatives.
  • Clear Focus Marketing, Inc.
    Director
    Clear Focus Marketing, Inc. May 2004 - Feb 2012
    Marketing Consultant to over 30 companies with some long term relationships for over 7 years. This included local IT companies, Autodesk reseller partners, and retail consultants. Guided and helped develop channel sales and marketing strategies to expand geography and industry market share. Managed the development of design and content creation for over four different web sites and established long-term contracts with IT companies in the U.S. and Canada as their “on demand” marketing services provider. In addition, was called on to design marketing and sales training materials for use in small to mid-size companies that require support for marketing/sales planning and implementation.
  • Autodesk
    Us Channel Marketing Manager
    Autodesk Aug 1997 - Apr 2004
    Responsible for the marketing “health” of Autodesk partners across the United States and was consultant to Canada and Latin America channel marketing teams. Managed field marketing managers and corporate channel communications covering all levels of partners; small to large multi-site partners, government, distributors, retail, and education. Developed marketing training programs and events to increase partner knowledge of products, programs, and marketing principles. Planned and implemented annual marketing workshops and partner conferences. Established criteria and planned partner incentive programs. Develop channel marketing tools and resources, including all channel communication and web-based portals for internal and external partners. Built programs and strategies to support Autodesk U.S. Channel revenue goals resulting in over 90% of independent partners consistently hitting or exceeding revenue quotas.

Mary Macdonald Skills

Marketing Enterprise Software Multi Channel Marketing Saas Lead Generation Sales Operations Start Ups Direct Marketing Marketing Strategy Management Product Launch Account Management Sales Strategy Sales Management Crm Customer Relationship Management

Mary Macdonald Education Details

Frequently Asked Questions about Mary Macdonald

What company does Mary Macdonald work for?

Mary Macdonald works for Siemens Digital Industries Software

What is Mary Macdonald's role at the current company?

Mary Macdonald's current role is Global Industry Sr. Marketing Manager.

What is Mary Macdonald's email address?

Mary Macdonald's email address is ma****@****ult.com

What is Mary Macdonald's direct phone number?

Mary Macdonald's direct phone number is +148082*****

What schools did Mary Macdonald attend?

Mary Macdonald attended University Of Minnesota-Twin Cities, St. Catherine University.

What skills is Mary Macdonald known for?

Mary Macdonald has skills like Marketing, Enterprise Software, Multi Channel Marketing, Saas, Lead Generation, Sales Operations, Start Ups, Direct Marketing, Marketing Strategy, Management, Product Launch, Account Management.

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