Mary Beth Wilson Email & Phone Number

Evergreen, CO, US

Evergreen, CO

Cincinnati, OH

developing innovation for our clients and new business opportunities.

Evergreen, CO

Creating and sustaining client satisfaction through the development of business plans and owning the execution strategy with the convenience store retailers.

Cincinnati, OH

brand strategy, new product development and consumer insights for this small organic fruit company. Assisted in the development of a digital and social media strategy for the brand.

Columbus, Ohio Area

Provided brand and marketing expertise on a contract basis for this Asian frozen food company

Brand Manager, Airheads Xtremes Responsible for all brand activities including advertising, new product & packaging innovations, forecasting and P&L management.Led the consumer research that identified the brand equity; repositioned and re-launched Xtremes resulting in a 16% increase in gross sales over 2009.Leveraged shopper insights and category.

New Product DevelopmentEngaged by USPC to develop a unique new card/ novelty product line. Project included expansion of initial concept and full product line planning. Leader of the cross functional team that executed the operational requirements to design, source and manufacture the line for introduction. New line was successfully placed at Wal-Mart and.

New home fragrance product development and retailer specific product lines for Wal-Mart, Target & Martha Stewart.