Mary Hargraves Taylor Email & Phone Number

Little Rock, Arkansas Area

- Managed bank's social media platforms and launched bank's Instagram - Developed and managed paid social media campaigns that helped grow followers by 163% over two years- Planned and executed events associated with sponsorship activation

Little Rock, Arkansas Area

• Developed and executed media relations and marketing communications strategic plans for sixclients, including providing reports on analytics and campaign goals • Managed project timelines, including tracking of budgets, goals and objectives• Provided client service administration including working with and supporting outside agencies• Created, managed and executed digital marketing strategies including paid social and digital campaigns• Oversaw and managed six clients' social media portals • Researched, wrote and edited website content implementing specific SEO strategies• Supported brand management by reviewing creative pieces and collateral • Planned and executed client events including selecting venues and vendors • Supported media relations efforts by scheduling and attending media appearances • Assisted in media buy plans by selecting mediums based on project goals

Little Rock, Arkansas Area

As Public Relations Specialist for Ghidotti Communications, I provided social media and public relations support to our clients. • Increased brand awareness for clients across all social media channels by creating and implementing strategic campaigns • Built and implemented content calendars to manage and execute specific marketing campaigns • Led all social media efforts, both local and national, for McDonald’s of central Arkansas, including four Facebook posts that were recognized as a top post nationally • Planned and executed large special events for 700+ attendees • Supported media relations efforts and integrated the efforts through specific social media strategies

Fayetteville, Arkansas Area

• Created and implemented strategic social media plans for small businesses in order to maximize sales and reach target consumers• Increased amount of social media followers by implementing advertising campaigns

Bentonville, Ar

• Assisted Department of Communications with social media planning and execution• Prepared and developed press releases and promotional plans

Bachelor’S Degree, Journalism: Advertising/Public Relations; Marketing And Retail Minor

Education record