Mary Kelly Email & Phone Number

• Responsible for the growth and expansion of Chinola Liqueurs in the Mid-Atlantic.• Creates and maintains strong distributor, sales team, B2B, and B2C relationships.• Leads end-to-end development and execution of multi-state sales & marketing strategies, including B2B, distributor, trade and account incentives, sales initiatives, new product launches, and pricing strategies. • Creates GTM strategy for the territory, across all channels. • Cultivates partnerships with external stakeholders to maximize business opportunities and extend network reach within the beverage industry sector.

Washington, Dc & Cape Town South Africa

• Develops innovative strategies for clients, resulting in increased revenue and business growth.• Provides vital insights for business development initiatives through diligent market research and competitive analysis.• Identifies new investment opportunities through thorough market analysis, financial modeling and evaluation of growth potential.• Establishes the company's brand voice and identity, ensuring consistency in messaging and design.• Leverages social media and content marketing to engage with the target audience, boosting brand awareness and loyalty.• Owns in-person and digital launches, including our new trade focused event service.

Dc - De - Md

• Responsible for the growth of 6 national brands throughout the Mid-Atlantic region.• Tasked with imagining, creating and executing education and advocacy programs across all channels.• Hosted, produced, and engineered our YouTube, Facebook Live, and Zoom virtual events and podcasts throughout the pandemic. • Boosted brand visibility by implementing strategic trade marketing initiatives and promotional campaigns.• Accountable for trade and consumer outreach through original and engaging event programming, educational tastings, and strong relationship maintenance.• Developed, booked, and coordinated specialized events, from conception to finish, in my home market and on a national stage.• Developed and created collaboration tools across Sales & Advocacy departments.

Dc - De - Md

Washington Dc-Baltimore Area

Washington Dc-Baltimore Area

Trade Relations & Education with the best people in the whole world!

Master Of Business Administration - Mba

Bachelor'S Degree, Political Science And Government