Mary Carter Email & Phone Number

• Collaborating with Executive Director and staff to expand service area and marketing to additional target markets and geographies. Reaching out to community churches, schools, etc. to ensure everyone is aware of.
• Responsible for answering/resolving crisis line calls from domestic abuse victims and police.

• Responsible for strategy and execution of marketing campaigns collaborating with Alliance partners and cross-functional IBM teams. Developed and executed premier events as well as integrated campaigns utilizing.
• Maintained budget plus analysis of results, YTY comparisons and gaps. Consistently achieved overarching revenue targets (2012 results 428% YTY revenue increase).
• Led email deep dive to analyze and improve email results for overall marketing… Show more Responsible for strategy and execution of marketing campaigns collaborating with Alliance partners and cross-functional IBM.
• Led email deep dive to analyze and improve email results for overall marketing team.
• Judge for Worldwide Best Practices within overall IBM marketing organization. Show less

• Responsible for strategy and project management of IBM Business Partner campaigns and programs. Responsible for providing guidance on Business Partner guidelines, reimbursement, development of programs and campaigns as.
• Defined program options available to Business Partners to execute strategic messaging including development of templates as well as custom campaigns for partners and provided strategic consultation.
• Managed tactical execution with partners, developed… Show more Responsible for strategy and project management of IBM Business Partner campaigns and programs. Responsible for providing guidance on Business Partner.
• Managed tactical execution with partners, developed channel enablement for partner recruitment, results tracking and assistance with IBM tools.
• Collaborated with IBM teams and Business Partners to incorporate partners into IBM led events and provided guidance to partners to enable them to run their own events. Developed event kit to aid partners needing.
• Received Global Leadership award for developing training for Inside Sales Representatives and driving traffic to IBM Virtual Business Center in Second Life.

• Managed “Gold Service” campaigns targeted to specific large customers.
• Converted mailings from direct mail to email generating significant increase in response rate and Web traffic (page views up 165% YTY and users up 400%).
• Team won several awards from both Chicago Association of Direct Marketers and Omaha AMA.Responsible for regional industry marketing project management.
• Developed IBM Healthcare industry newsletter.
• Led various campaigns including trade shows… Show more Managed “Gold Service” campaigns targeted to specific large customers.
• Led various campaigns including trade shows, brand integrations and a very successful campaign aimed at specific franchises.

Greater Minneapolis-St. Paul Area

• Sales representative responsible for selling to large Distribution Industry accounts in Minneapolis area.
• Consistently achieved or exceeded annual targets and received 100% Club recognition each year.
• Developed and executed annual Retail customer event.

Greater Minneapolis-St. Paul Area

Responsible for revenue and expense forecasting and tracking for IBM Central Area/Region.

Santa Clara, CA

Responsible for Western Region Accounting at ROLM (acquired by IBM).Also, represented Western Region on team responsible for integrating ROLM’s accounting processes and systems into IBM’s.