Mason Mularoni Email & Phone Number

Atlanta, GA, US

• Advise early-stage startups on evaluating and solving unique business challenges to drive growth.
• Formulated go-to-market strategy for carbon capture startup, performed market and competitive analyses to define product and marketing roadmap, leading to $600k in new funding.
• Crafted business plan and 10-year financial model for biochemical startup, produced pricing and operations models, charting path to $20m in ARR by 2035.

Oak Brook, Illinois, US

• Built, launched, and scaled a new subscription-based personal delivery service with Walmart, created new API integration, product experience, and marketing program, successfully launching in 50 U.S. markets.
• Developed and executed strategic cross-functional initiatives, effectively motivated and aligned product, marketing, UX, analytics, and finance resources to achieve substantial reoccurring revenue in Year 1.
• Designed analytics platform to capture and evaluate E2E customer lifecycle, analyzed data to identify user experience bottlenecks and implement improvements, driving +70% user acquisition.
• Managed and strengthened external relationship with Walmart, greatly improving partnership transparency, communication, and priority alignment to set and achieve ambitious 2023 revenue targets.

London, GB

• Oversaw Alpha and Beta pilots of customer’s new B2B Connected Buildings IoT SaaS product, managing product integration and customer onboarding, identifying 12 product and onboarding improvements.
• Created go-to-market approach and SaaS strategy for new EY Smart Buildings IoT product, leading project, and team of 4 to develop market entry plan, product roadmap, and path to profitability.
• Built SaaS strategy for commercial EV startup, identifying 3 product offerings and $4m in new revenue per year.
• Managed business development of EY entrance in to $100b PropTech industry, through strategic market analysis, high value partnership identification, and product development.
• Experience in Market and Opportunity Assessment, Go-To-Market Strategy, Product Development, Sales Strategy, Pricing and Marketing, and Product Management.
• Focused on developing and deploying technology in the IoT and Connected Products field.

London, GB

• Employed user-centric design methodologies to prioritize features, establish product roadmaps, and build an MVP for a new browser-based product targeting B2B distributors.
• Translated business needs for remote engineering team, leveraging Agile to manage sprints.

Redmond, Washington, US

• Designed and conducted competitive analysis to predict future positions and opportunity spaces in the gaming industry over the next five years.
• Created and presented recommendations to senior Xbox executives on how to protect and capture increased market share in the $230b gaming industry.

San Jose, CA, US

• Researched growth opportunities and designed a market entry strategy for an Adobe product, aiming to increase long-term adoption in the Higher Education industry.
• Designed a go-forward marketing strategy for the product, leveraging customer data and insights to build a high impact campaign.

Chicago, Illinois, US

• Led a collaborative research team focused on delivering real estate insights to customers, overseeing full product lifecycle. Research leveraged by 10,000 monthly active users.
• Reconfigured research products from a customer perspective, identifying pressing customer pain points to implement new features, driving +200% user engagement.
• Managed a cross-functional effort overseeing resources in sales, marketing, research, business intelligence, and legal teams across the Americas, Asia Pacific, and EMEA, collaborating across 7 time zones.

Chicago, Illinois, US

• Managed and implemented new research opportunities across JLL platforms by guiding a multidisciplinary team within the firm's rapidly growing research network. Successfully introduced new products, to position business.
• Led and grew the firm’s construction and data center research operations, focused on strengthening and mobilizing JLL's commercial real estate research in unique and powerful ways.
• Advised Fortune 100 customers on real estate strategy, analyzing their organizational goals, business dynamics, and industry trends to craft recommendations covering $1.2B in global assets

Washington, DC, US

• Developed expansion plan for company’s second headquarters, working alongside the CEO and CFO, assessing the company’s needs, and growth strategy for 700 new employees
• Implemented expansion plan, iterating and adapting strategy in response to unique geographic circumstances, captured $5M+ in savings through negotiations with city officials
• Managed initiative to locate, lease, design, and open 13 new offices as part of six month project. Oversaw 60+ individuals across the U.S. and supervised over $10 million in budgets. New offices launched ahead of.

Washington, DC, US

• Created a new data product, addressing gap in the real estate development market, which drove customer retention and new business, achieving $60k in revenues in 2 months
• Designed and implemented new research processes, focused on productivity improvements via automation and cross-company synergies in a cross-functional setting. Added 400k+ data points, increasing product quality and.

Washington, DC, US

• Worked with the team that built and opened CoStar's newest offerings in international markets. Our work drove the successful release of the initial Canadian product, breaking the record for fastest revenue growth in a.

Masters Of Business Administration

Bachelor Of Arts, Architecture, Thematic Sequence In Entrepreneurship