Omar Masri Email & Phone Number

Toronto, Ontario, Canada

Leads and supports shopper marketing initiatives encompassing in-market point-of-sale (POS), trade show events, internal and external meetings, contest fulfillment, and awards. Works collaboratively with studio, production managers, logistics, and PepsiCo client to establish streamlined workflows for diverse projects, including in-store POS displays, digital media, influencer marketing, and internal events and meetings.Handles the development of project briefs, nurtures client relationships, and oversees the management of creative and production POS files. Formulates budgets and estimates, approves invoices, monitors project financial status, and utilizes CRM tools.Facilitates coordination with the warehouse and logistics team to produce and distribute various business-to-business (B2B) client meeting kits across Canada.

Toronto, Ontario, Canada

Led end-to-end management of social content reporting directly to the Head of Marketing, with a focus on events, social initiatives, and university activities. Responsibilities encompassed the entire content creation process, from conceptual ideation and idea input to communicating strategic approaches for concepts and freelance campaigns.Supervised the creation and upkeep of various social media accounts (Instagram, TikTok, LinkedIn), involving the generation and posting of organic content, the development of campaigns, and the cultivation of community engagement.

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Hamilton, Ontario, Canada