Visit my blog www.massimoandreoni.itFind my interviews on PNEUSNEWS at: http://www.pneusnews.it/?s=massimo+andreoniI am a manager with a huge background in sales and marketing. I have worked for several multinationals which are leaders in their market field, ranging from alcoholic beverages, food and tyres. My solid experience varies from managing global brands with strong identities and marketed with the benefit of huge investments, to managing local or budget brands, with a more tactical or "convenience"​ market approach.I had the opportunity to lead strategic projects successfully, managing team members from different company departments and international colleagues. This brought me a wide experience in managing transverse or multicultural relationships successfully. Additionally, working at the European Headquarters (in U.K. and France) helped me to develop a broader vision and a global strategic thinking. My last position in Distribution and as a Consultant have reinforced my sense of proximity to customers, my understanding and managing of the dynamics of the Retail and Wholesale channels, my skills in optimising resources targeting margin growth.I have achieved important results offering customers the benefit of added value initiatives, resulting in tangible supports to business and profitability.I have a "problem solving"​ approach and a strong orientation towards customers and consumer's needs. My colleagues usually say that I have important skills in communication, in motivating and federating teams, thanks to a participative management style, open and constructive.