Manager, Marketing And Communication
CurrentI joined the marketing and communication team of the Reply SpA group since April 2008. Project Manager in marketing and communication activities for both corporate and other group companies belonging to the corporate network. I am involved in organization and management of internal and/or external events, meetings, fairs, workshops; main activities are related to the definition of formats, assessment of locations, economic and budgeting management , planning and coordination of the suppliers. Manager in charge of publishing content to internal communications, newsletters, case studies, best practices, corporate presentations. This activity will include searching, planning, preparation and qualitative review of the published content.I am involved in defining and drawing up of guidelines and set up of procedures with reference to the management of internal marketing and communication activities and to the management and use of the Reply’s brand as well the creation of reference tools about its public use.The scope of my work thus provides the wide range of activities both related to the coordination of external agencies and to suppliers involved in the design and implementation of specific marketing and communication materials. My competencies and skills are also related to the online advertising, end-users communications, Digital Marketing, Direct Marketing, online campaigns, product or case publications, commercial or institutional procurement