microDON est une entreprise sociale agréée ESUS qui aide les entreprises à développer l'engagement citoyen au sein de leurs communautés de clients et de collaborateurs.L'ARRONDI EN CAISSE // permet aux clients des enseignes de distribution d'arrondir le montant de leurs achats à l'euro supérieur au profit d'associations d'intérêt général. Déployé dans une quarantaine d'enseignes comme Auchan, Carrefour, Picard, Sephora, Monoprix, Maisons du Monde ou Nature & Découvertes, il a permis de… Show more microDON est une entreprise sociale agréée ESUS qui aide les entreprises à développer l'engagement citoyen au sein de leurs communautés de clients et de collaborateurs.L'ARRONDI EN CAISSE // permet aux clients des enseignes de distribution d'arrondir le montant de leurs achats à l'euro supérieur au profit d'associations d'intérêt général. Déployé dans une quarantaine d'enseignes comme Auchan, Carrefour, Picard, Sephora, Monoprix, Maisons du Monde ou Nature & Découvertes, il a permis de collecter près de 50 millions d'euros en 10 ans.L'ARRONDI SUR SALAIRE // permet aux collaborateurs des entreprises de plus de 200 salariés de faire un don en 3 clics directement prélevé sur leur bulletin de paie. microDON opère cette solution pour plus de 150 clients en France employant près de 500 000 salariés. Show less

Design and marketing of "le Savon de Marcel", an organic certified soap sold in more than twenty countries.

Les Choses vertes was a french boutique, media & content provider in the field of sustainable living. It was acquired by ADLPartner in 2013.» B2B Marketing: product and service design (editorial and communication solutions), sales planning and activation of marketing channels (content, emailing, phoning, events and networking...)» B2C Marketing: product and service design & sourcing (editorial line and website, e-commerce customer experience...), activation and measurement of… Show more Les Choses vertes was a french boutique, media & content provider in the field of sustainable living. It was acquired by ADLPartner in 2013.» B2B Marketing: product and service design (editorial and communication solutions), sales planning and activation of marketing channels (content, emailing, phoning, events and networking...)» B2C Marketing: product and service design & sourcing (editorial line and website, e-commerce customer experience...), activation and measurement of marketing channels (SEO, SEM, social marketing, emailing, CRM, ePR, affiliate...) throughout the funnel (acquisition, activation, retention, revenue generation and referral)» Digital content: production and publishing of editorial content about sustainability, for both the website MarcelGreen.com and institutional clients (Renault, PPR, Ecologic...)» Business management: creation and transfer of Les Choses Vertes, publisher of MarcelGreen.com. Financial management, staff recruitment and management (writer, community manager, developer, project manager) Show less

In charge of McCain (Europe), Pedigree (France), Whiskas (France), Nissan (France), Amnesty International (France), Playstation (France).» Creative planning: identification and analysis of market, consumer and brand insights. Development and presentation of strategic recommendations. Brief and follow-up of creative teams.» Brand and marketing strategy: facilitation of creative and marketing workshops. Innovation and product development. Brand architecture and portfolio… Show more In charge of McCain (Europe), Pedigree (France), Whiskas (France), Nissan (France), Amnesty International (France), Playstation (France).» Creative planning: identification and analysis of market, consumer and brand insights. Development and presentation of strategic recommendations. Brief and follow-up of creative teams.» Brand and marketing strategy: facilitation of creative and marketing workshops. Innovation and product development. Brand architecture and portfolio management. » Business and marketing intelligence: sectoral watch, identification of opportunities/threats and proposition of counter-actions, focus groups(insight generation, pre-tests, post-tests) Show less

Part of the team dedicated to Toyota Europe (24 countries). Brands : Toyota, Auris, Avensis,Yaris, Prius, Hybrid Synergy Drive, Corolla, Verso.