Matilda Broberg Email & Phone Number

Stockholm, Sverige

Stockholm County, Sweden

Stockholm, Stockholm, Sverige

- Customer and stakeholder segmentation.- Qualitative research.- Facilitate workshops.- Analysing qualitative data and consolidating insights.- Creating customer journeys and personas.- Creating scenarios and sketching glimpses of a desired state based on stakeholder needs.- Working close with analytics, tech and governance.

Stockholm, Stockholm, Sverige

Complete redesign and implementation of a new start page for Finansinspektionen.Worked in a cross functional team, I was part of creating wireframes and a base for the design of the new start page, my work also included benchmarking, research and testing. In addition, I researched and gathered insights about one of the clients target groups. I compiled and analysed the insights resulting in recommendations and guidelines for future work with the website for Finansinspektionen to better fulfil their goal towards consumers.

A three months talent program alternating client project with education.

Göteborg, Sverige

I started as a seller at the living room department parallel to my studies. During my time here I took the initiative to gradually learn the other departments as well for my personal growth as well as to be able to better help my colleagues and help customers fulfil their needs.

Göteborg, Västra Götaland, Sverige

The purpose of this project was to encourage remote socializing as well as physicalactivity by identifying guidelines for how to design an application that intends tosolve this problem. Furthermore, the team designed and prototyped a suggestionon how such a solution might look like.Extensive user research, both quantitative and qualitative, was made to better understand the problem and the target group, office workers. The team also conducted benchmarking by researching solutions available today and identified a gap in the market. The research laid ground for seven guidelines for how to design to increase both social interaction and physical activity. A concept was developed and an interactive prototype created which was iteratively tested with users.

Göteborg, Sverige

Concept development and prototyping of a load carrying system that fits everycar and allows for spontaneous use. researched the market and conducted user research to get an understanding of current solutions, how users use them which resulted in a set of problem areas as well as a list of requirements. Ideas were generated and and combined into different concepts which were later prototyped and evaluated.The final concept was then prototyped using Catia and symbols, icons and colours were carefully selected and applied to increase the semiotics and usability.

Umeå, Sverige

Master'S Degree, Interaction Design And Technologies

Bachelor'S Degree, Design Och Produktutveckling

Activities and Societies: PR-chef i H6 2017, H-sektionens sexmästeri. SAMO (Studerande arbetsmiljöombud) i H-sektionens styrelse 18/19

Interaktion Och Design

Hantverksprogrammet Frisör, Barbering/Barber