Matt Cable
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Matt Cable Email & Phone Number

Director of Performance Marketing and Insights at 81 & Sunny - Digital Media Investments
Location: Sarasota, Florida, United States 12 work roles 2 schools
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Role
Director of Performance Marketing and Insights
Location
Sarasota, Florida, United States
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Who is Matt Cable? Overview

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Matt Cable is listed as Director of Performance Marketing and Insights at 81 & Sunny - Digital Media Investments, a with 5 employees, based in Sarasota, Florida, United States. AeroLeads shows a matched LinkedIn profile for Matt Cable.

Matt Cable previously worked as Director of Performance Marketing & Insights at 81 & Sunny - Digital Media Investments and Senior Digital Marketing Manager at Eightyone & Sunny - Digital Media. Matt Cable holds Masters Of Marketing Research, Marketing from Southern Illinois University, Edwardsville.

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81 & Sunny - Digital Media Investments

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About Matt Cable

Matt Cable is a Director of Performance Marketing and Insights at 81 & Sunny - Digital Media Investments.

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81 & Sunny - Digital Media Investments
81 & Sunny - Digital Media Investments
Director of Performance Marketing and Insights
Sarasota, FL, US
Employees
5
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12 roles

Matt Cable work experience

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Senior Manager - Digital Insights

St. Louis

• Lead a team of digital analysts to provide actionable insights for digital marketing teams of top beer brands: Goose Island, Blue Point, 10 Barrel and all other A-B craft brands in the Brewers Collective. Budweiser, Bud Light, Corona and all other Labatt brands in Canada• Manage digital analytics for campaigns and market research to learn about industry trends and competitors - Goose Island Field Goal Challenge, Budweiser Canada Red Lights and more• Identify real-time opportunities to engage with consumers and influencers on social to promote our brands• Support marketing teams by tracking key digital KPIs across key campaigns including the Super Bowl

Aug 2018 - Mar 2020

Manager - Media Tracking & Reporting

St. Louis

• Analyze and report insights from social listening data for our corporate social channels - Monitor corporate issues, analyze social ad campaigns and creation of organic content score• Lead and manage the introduction of TrendKite with agencies to track media coverage for all brands• Upload and compose internal company-wide communications via email and internet web stories

Nov 2016 - Aug 2018

Digital Analyst

St. Louis

• Report digital insights for Anheuser-Busch brands with a focus on the following: Michelob ULTRA, Craft Brands, Value Brands, Regional Brands and Innovation Brands • Research and analyze organic consumer conversations and owned content using sentiment analysis, volume comparisons, exploratory research, influencer identification and more on social to provide immediate updates, campaign reports and monthly recaps• Recommend future content and create new campaign ideas including #NattyStories for Natural Light

Sep 2015 - Nov 2016

Customer Research Intern

• Assist in designing, coordinating, executing and analyzing research projects• Automate various customer satisfaction deliverables• Implement new process for distributing customer satisfaction results to individuals to protect privacy of results• Conduct research to determine the importance of responding to consumers on social platforms - In-Depth Interviews, created and launched a survey, statistical analysis

Apr 2014 - Sep 2015

Market Research Surveyor

• Assist the marketing department with their Market Research initiative• Administer a variety of in-park surveys to support future marketing decisions• Interact with visitors to Busch Stadium in navigating the concourse and build the consumer-brand relationship

Apr 2013 - Oct 2014

Athletics Marketing Intern

• Manage SIUE Athletics social media accounts to raise awareness for events and promotions• Planning, coordinating, and facilitating all aspects of the marketing plan for all SIUE sports• Work in office, with coaches and athletes to promote Division 1 sports• Create and execute in-game promotions as well as control music across multiple sports

Jan 2012 - May 2014

Student Supervisor/Barista

Southern Illinois University Edwardsville

• Manage all student employees during shift and responsible for cash register• Create customer connections, hand out top quality beverages at a fast pace• Manage all aspects of inventory and maintain a clean and organized work environment

Aug 2011 - May 2014
2 education records

Matt Cable education

FAQ

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What company does Matt Cable work for?

Matt Cable works for 81 & Sunny - Digital Media Investments.

What is Matt Cable's role at 81 & Sunny - Digital Media Investments?

Matt Cable is listed as Director of Performance Marketing and Insights at 81 & Sunny - Digital Media Investments.

Where is Matt Cable based?

Matt Cable is based in Sarasota, Florida, United States while working with 81 & Sunny - Digital Media Investments.

What companies has Matt Cable worked for?

Matt Cable has worked for 81 & Sunny - Digital Media Investments, Eightyone & Sunny - Digital Media, Anheuser-Busch, St. Louis Cardinals, and Southern Illinois University Edwardsville.

Who are Matt Cable's colleagues at 81 & Sunny - Digital Media Investments?

Matt Cable's colleagues at 81 & Sunny - Digital Media Investments include Alyssa Hanifan.

How can I contact Matt Cable?

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What schools did Matt Cable attend?

Matt Cable holds Masters Of Marketing Research, Marketing from Southern Illinois University, Edwardsville.

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