Matt Roland Email & Phone Number

Santa Clara, CA, US

Santa Clara, CA, US

Westlake, Texas, US

(Formerly SmartDrive and Omnitracs)Responsible for customer satisfaction, retention, and ensuring assigned customers are effectively leveraging the SmartDrive video-based safety program and transportation intelligence platform to improve fleet safety and driver performance.

Westlake, Texas, US

• Accountable for the planning, scheduling, tracking and coordination of cross-functional internal teams and assigned customers to successfully implement on-time, high quality, and technically complex solutions.
• Develop and drive installation and delivery plans based on contract terms, site specific information, installation resources, and vehicle availability.
• Single focal point for the execution of customer installation projects, from product pilots, technical trials, and rollouts.
• Manage stakeholder expectations through organized communication plans to increase project awareness and coordination.
• Collaborate with internal business partners (Field Service Engineering, Supply Chain, Customer Success, Tech Support) to ensure the timely completion of schedules and deliverables.
• Implemented the SmartDrive video-based safety solution to over 4,500 vehicles across 150 unique locations.

New York, NY, US

• (Acquired by MGI in 2020)
• Played a significant role in the Enterprise team to ensure campaigns maximize revenue and perform to clients’ expectations and success metrics.
• Prepared and monitored campaign performance and delivery reporting, optimized mobile ad campaigns, and analyzed aggregate performance trends across the business.
• Proactive daily analysis of ad delivery including performance, discrepancies, and viewability.
• Compiled frequent client campaign delivery reports in Excel and summarized campaign KPIs.
• Effectively communicated project status to internal stakeholders at all levels, especially if client’s revenue objectives are at risk and recommended strategic optimizations.

Encinitas, CA, US

• Play a key role in the Ad Ops group, supporting the sales, configuration, billing, and optimization efforts around each campaign
• Assist in the understanding of client needs and KPIs to help research, strategize, and develop proposals and media plans
• Confirm inventory availability and help traffic campaigns in DoubleClick for Publishers.
• Collect reporting requirements and creative assets, and aid in setting timelines to ensure an on-timecampaign launch
• Ensure the timely launch of every campaign with a high degree of accuracy
• Confirm client assets and expectations align with advertising and QA guidelines

Chicago, Illinois, US

• Manage campaign execution for multi-million dollar online Display acquisition budgets while meeting or exceeding annual plans.
• Work closely with cross-functional teams (Creative, Merchandising, Supply Chain, Analytics, and Site) to identify and market the best-selling products across multiple consumer-facing brands; ProFlowers, Shari’s Berries.
• Collaborate with Marketing Director to develop annual plans that forecast orders, new customer rates, cost per order, and spend.
• Manage digital and creative agency partnerships to enhance display tactics, traffic, and conversion.
• Own various publisher relationships for Display and Print media and confirm contracts represent the planned activities.
• Manage creative production requests including selecting products, offers, and messaging to test both in-market and on landing pages.

Chicago, Illinois, US

Responsible for supporting the operations of the Acquisition Marketing department, a B2C team that generates high revenue and new customers via multiple online and traditional marketing channels.

San Diego, California, US

Tealium is the leader in enterprise tag management, serving some of the most demanding clients worldwide. Tealium's vendor-agnostic solution makes it easy for organizations to add, modify and remove all of their digital marketing page tags through a single line of code.

Plano, TX, US

• Develop and execute integrated strategies to increase tee time sales by $85,000 in a designated territory
• Aggressively manage and adjust tee time rates to stay competitive with industry competitor rates
• Monitor progress, track success, adjust plans to ensure achievement of company revenue goals
• Effectively and efficiently manage a regional territory of over 250 golf courses
• Increased tee time sales in my assigned regional territory by 65%
• Enhance my customer service knowledge by working in a fast-pace environment

US

• Responsible for receiving and importing new inventory into the inventory managementsoftware
• In charge of printing price tags for new merchandise
• Frequently communicated with vendors to solve shipment errors
• Responsible for handling discrepancies on purchase orders
• Worked with retail buyers to create purchase orders

Plano, TX, US

assisted in redesigning company website to increase customer satisfaction, check inventory, communicated with clients to update contracts, assisted sales manager at trade show, learned sales skills from sales manager.