• President leading global organization with offices in Atlanta & China focused on turnaround restructure, corporate strategy, international sourcing, supply chain development, customer & vendor relations, with the direct management of all business functions including Finance, Sales, Marketing, Supply Chain, IT, & Legal• Successfully reinvented Westminster strategy shifting supply chain to direct import programs focusing on larger more profitable customers to drive scalable, long-term growth resulting in revenue growth +50% & profit increase +300%• Completely reengineered supply chain to focus on non-tariff countries and bifurcated supply lines ultimately driving cost reductions of 15% and expanded product capabilities increasing product portfolio to +5,000 from 150 products• Executed complete transformation of commercial strategy through data driven consumer insights & analytics ultimately shifting focus from toy & gift exclusively to an opportunistic strategic sourcing organization resulting in new customer acquisition; Walmart, Walgreens, Amazon, Kohl’s, Wayfair, TJX, & entry into multiple new product categories; furniture, small electronics, & outdoor garden

• Oversaw Finance, Accounting. Audit, & Treasury functions including management of 7 person Finance Team as well as all external Banking, Audit, & Tax relationships• Created business case along with supporting financial analysis & diligence to increase Asset Based Loan delivering needed cash to support strategic growth initiatives• Supported ownership through merger with largest competitor valued including valuation modeling, bank diligence, & negotiation for transaction that closed on 1/3/2023• Led finalization and go-live of ERP conversion from legacy ERP Macola to new ERP NetSuite

• Lead Omnichannel strategy for eCommerce & Brick and Mortar P&L of $150M in revenue focusing on vendor relationship management, brand development, product development, marketing campaigns, cross functional partnerships, & the direct management of 12 team members, exceeding both sales and profit targets by +20%• Developed & built 3-year strategic business plan for new eCommerce organization including search and paid marketing strategy, merchandising plans, & asset/content development. Recruited top talent to execute plans while focusing on driving internal culture change to meet the changing consumer dynamics.• Successfully executed new business development opportunities across Mass Retail & eCommerce; launching +150 incremental ASIN’s on Amazon including customer acquisition & end to end content management on site; gained entry into the home improvement category through placement at Home Depot & Lowe’s; developed 3-year strategic partnership with Wayfair; & delivered in store 4th wall placement at Walmart, all contributing to +$30M in growth• Executed reengineering of SSB Supply Chain to enhance direct-to-consumer fulfillment resulting in lead time reduction to consumer from +20 days to 2-5 days, including introduction of 3PL warehouse for forward inventory, sourcing & negotiation of multiple logistics partners, & integration of IT solutions to automate processes

• Developed & managed 3-year strategic planning process for $1.8 billion business unit including segment, channel, & customer analysis & strategies, ultimately delivering more than +$300MM in sales growth for 2017• Led deal analysis, presentation, & negotiation of 3-year strategic partnership with largest mattress retailer, Mattress Firm, resulting in incremental sales of +300MM & total industry market share gain of 600bps

• Lead end to end SSB sales reorganization, including strategy, implementation, and communication, across the entire Sales organization of over 400 people ultimately exceeding 30% expense reduction targets• Lead Top 11 Common Customer PMO process to align metrics, reporting, analytics, and go to market strategies across key dealers for both brands, Serta & Simmons, to ensure key metrics and strategic initiatives were achieved• Created and designed numerous presentations including, deal analysis, business trends, forecast updates, competitive analysis, macroeconomic trends for CEO, Senior Leadership team, & Board of Directors

• Managed, development, and implemented strategic 3 year planning process for senior management based on competitive intelligence, financial, statistical, and economic data trends• Partnered with General Manager to proactively identify existing operational and new business opportunities, including market development, investment prioritization, go to market strategies, and new product development

• Partnered with Sales, Marketing, and Product Managers in developing matrix based pricing model to initiate complete price rationalization across 4,000 products and develop product pricing process for new products, resulting in GM expansion of over 400bps• Collaborated cross functionally in the launch of two new product lines, including design and implementation of process within Salesforce to communicate and track progress, and strategic initiatives such as product placement, pricing, and marketing strategy, both exceeding revenue targets by over 10%• Partnered with CEO and SVP of Sales to develop strategic initiatives through the assessment of competitive landscape, customer insights, and product pricing opportunities, resulting in top line revenue growth of over 30%• Designed DCF model to lead equipment capital investment decisions, including preparation of sensitivity analysis regarding purchase versus lease financing options, resulting in the $10M purchase new PEX Pipe extrusion lines

• Managed budgeting, reporting and forecasting for $6B P&L within seasonal business segment• Partnered with merchandise VPs to define and implement 3 year strategic plans, including developing strategies and financial targets for sales, margin, pricing, product assortment, and inventory• Partnered with Merchandising, Supply Chain, Marketing, and Sourcing in the purchasing and execution of $450M seasonal holiday buy, which exceeded sales and margin targets by over 10%

• Developed and implemented statistical based, test vs. control, analytical model measuring sales, margin, and ROI associated with pricing tests, marketing events, and merchandise assortment changes, providing Merchants with actionable results as part of companywide ‘Project 350’ to increase total average store sales $ per Sq. Ft to $350• Presented ‘Project 350’ results to cross functional internal stakeholders, diagnosing current performance and defining opportunities to maximize sales and margin for over 100 merchandising initiatives• Managed and enhanced sales analytics for $50B US business segment, including weekly analytics presentation to CFO, Board of Directors presentations, and numerous ad hoc analyses and reporting

• Partnered with CFO and Treasurer to develop the ‘Growth. Leverage, and Returns’ financial strategy for 2010 Annual Report and Shareholder meeting presentations which reviewed financial results, defined strategic initiatives, and provided guidance to investor community• Partnered with Investment Banks and CFO in the development of DCF valuation model to determine purchase price, financing options, and strategic risks and opportunities for the $100M acquisition of Vudu, Inc. • Created and designed presentations incorporating forecast updates, cost of capital analysis, and competitive intelligence for CFO and Treasurer to present quarterly to the Board of Directors

• Built client portfolio of $40 million in assets for 100+ high net worth individuals and corporations• Managed entire sales process including prospecting, sales calls, idea generation, and the presentation of solutions to drive new client acquisition and enhance current client investment, exceeding annual sales goals by 25%• Actively managed client portfolios consisting of equities, fixed income, foreign currencies, mutual funds, ETF’s, and separately managed accounts, through extensive analysis of relative performance and macroeconomic trends