Matt Barba Email and Phone Number
Matt Barba work email
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Matt Barba personal email
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Matt Barba phone numbers
Digital marketing professional with over 15 years of email and SMS mobile marketing experience.At springbig, I am the subject matter expert on all compliance and operations for email, text and mobile messaging working with thousands of dispensary retailers on their CRM and loyalty marketing messages. At Inte Q I focused on CRM and loyalty marketing for retailers, e-commerce merchants, global brands and financial institutions in a full service agency environment. I specialized in strategic email recipient re-engagement as well as holistic email program launch & design. I grew the Email & Mobile Team from a 1 person department to 10+ by the time I left Inte Q as well as assisting in the acquisition of Den Aviary, an email marketing consulting company. I have lead the launch of several omni-channel communication programs. From simple welcome and password reset emails to complex customer journeys using campaign automation and artificial intelligence, I have developed and redesigned email marketing CRM & loyalty programs that are seen by millions of consumers every day. Positive track record of discovering and managing our digital platform vendors and partnerships. Negotiating contract terms and conditions have resulted in continued positive bottom line results year after year. I have extensive expertise with:A2P 10DLC, toll-free and shortocde compliance, registration & execution TCPA, CTIA & Mobile Marketing Association ComplianceUtilizing AI & OCR technology to ensure compliance with MMS imagesManaging client, vendor and partner relationshipsData Driven Campaign Management with CDP’s Email Marketing & Deliverability StrategyDomain & IP Reputation ManagementCAN-SPAM rules and regulationsConsumer Behavior Based Campaign JourneysMultivariate TestingI have worked with several Email Service Providers including Cordial, Salesforce Marketing Cloud, Klaviyo, Cheetah Digital (Marigold), Sinch Mailgun, Experian, Lyris, Goolara, SendGrid, HyperMail & MailChimp. I have also utilized Everest (Return Path, 250ok), BEE Editor, Mail Monitor, Litmus & Email on Acid.As an SMS and MMS mobile marketer, I have worked with OpenMarket/Infobip as well as Twilio, Telnyx, mBlox, Plivo, Sinch and many more. Hands on experience with provisioning and certification process of mobile short codes, 10DLC and toll free texting programs in North America.Brands I have worked with include Boot Barn, Reebok, Adidas, TaylorMade Golf, Claire's, AC Moore, FIS, Things Remembered, GH Bass, DKNY, VF Outlet, Lee Wrangler, Friendly’s, Hair Cuttery and Party City
Realpage, Inc.
View- Website:
- realpage.com
- Company phone:
- (877) 325-7243
- Company email:
- realpagemediarelations@realpage.com
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Director, Unified Communication SystemsRealpage, Inc. Mar 2024 - PresentRichardson, Texas, UsAs Director, Unified Communication Systems I am managing our Corporate and Product communications including Microsoft Teams, SMS text messaging and our end consumer resident and property management company facing commercial emails. I also am developing roadmaps for more efficient communication systems for voice, text and email. Focus on process improvements, team building, connectivity, reputation management and operating costs.Lead To Exceed Graduate: Leadership development training and certification program -
Director, Digital CommunicationSpringbig Sep 2020 - Mar 2024Boca Raton, Fl, UsI am responsible for the relationship and interface with our SMS and MMS CPaaS providers and our email service providers. In addition, I am driving expansion of our digital communications strategy and the communications feature roadmap. Another major focus is on evolving our email capabilities and expanding the reach and offering for our merchants to better utilize and take advantage of all that digital marketing communication has to offer to the ever changing cannabis industry. Client facing responsibilities include educating dispensary owners on best practices for email and mobile marketing. Product lead for in-depth prospect and client demos of our email and texting platforms. I also have a close relationship with our Product Team to ensure best in class industry offerings for all messaging channels within the springbig platform. -
Vice President, Digital Media OperationsInte Q Jun 2017 - Sep 2020Oakbrook Terrace, Il, Us -
Director, Digital Media OperationsInte Q Jun 2015 - Jun 2017Oakbrook Terrace, Il, Us-Strategic lead for all email, SMS and MMS marketing at Inte Q-Senior Leadership Team member-Product visionary for all digital media assets-Design, build and launch email, SMS and MMS communication programs to coincide with our client's CRM, loyalty and paid tiered programs-Ensure all clients adhere to CAN-SPAM, CASL, TCPA, CTIA and MMA compliance-Product lead for Media IQ - web ad placement targeting using household address and IP address-Manage all digital media vendor relationships including email service provider, mobile aggregator and IP Address ad placement vendor relationships-Email marketing programs currently support over 30 languages -
Manager, Digital OperationsInte Q Dec 2014 - Jun 2015Oakbrook Terrace, Il, Us-Strategic lead for all email and SMS marketing at Inte Q-Design and launch email and SMS communication programs to coincide with our client's CRM and loyalty programs-Ensure all clients adhere to CAN-SPAM, CASL, TCPA and MMA compliance-24/7 monitoring of email deliverability-Manage email service provider and mobile aggregator vendor relationship -
Senior Coordinator, Digital MediaInte Q Apr 2012 - Dec 2014Oakbrook Terrace, Il, UsDevelopment, strategy, execution and analysis of email and SMS marketing. -
Digital Media CoordinatorInte Q Jan 2011 - Apr 2012Oakbrook Terrace, Il, UsDevelopment, distribution and analysis of Email and SMS marketing communications for our portfolio of clients. -
Marketing Coordinator / Assistant Operations ManagerArlington Healthcare Jun 2008 - Dec 2010Rolling Meadows, Il, UsManaged all marketing efforts for the physician recruiting firm. Responsible for email marketing campaigns, direct mail, management of extensive database of physicians, online advertising and corporate marketing. -
RecruiterLeader Services Jun 2007 - Apr 2008
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Assistant Account ManagerPrecision Research, Inc. Nov 2006 - May 2007Des Plaines, Il, UsAs a full time college student I was employed part working on qualitative and quantitative focus group projects. I had hands on experience with focus group recruiting and supporting consumer brands before, during and after their onsite focus group studies.
Matt Barba Skills
Matt Barba Education Details
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North Central CollegeManagement
Frequently Asked Questions about Matt Barba
What company does Matt Barba work for?
Matt Barba works for Realpage, Inc.
What is Matt Barba's role at the current company?
Matt Barba's current role is Email | Text Messaging SMS & MMS | Telephony | Push | Loyalty and CRM Lifecycle Marketing.
What is Matt Barba's email address?
Matt Barba's email address is ma****@****ail.com
What is Matt Barba's direct phone number?
Matt Barba's direct phone number is +163029*****
What schools did Matt Barba attend?
Matt Barba attended North Central College.
What skills is Matt Barba known for?
Matt Barba has skills like Email Marketing, Digital Marketing, Mobile Marketing, Direct Marketing, Marketing, Lead Generation, Direct Mail, Online Marketing, Social Media Marketing, Integrated Marketing, Sales, Digital Media.
Who are Matt Barba's colleagues?
Matt Barba's colleagues are Zarah Aplasca, Riyaz Baba Shaik, Edwin V. Sisco, Venkatesh Purumala, Casey Carnegie, Patrick Beckman, Abdul Shafay.
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