I’m a data-driven professional with nearly a decade of experience in analytics. I started my career by building a business from scratch, transitioned into the finance sector where I spent 4 years in banking, and now work in the insurance space. I specialize in defining key KPIs, building customer behavior prediction models, conducting A/B tests, and developing data products to support new features. I earned my MSBA from Florida Atlantic University, further deepening my expertise in turning data into actionable insights that drive business growth.