Matthew Myrtle Email & Phone Number

Long Beach, Ca, Us

Long Beach, California, United States

Goldman Sachs 10,000 Small Businesses — Recruitment of CEO business owners for Goldman Sachs Program- Coordinate and interface with a wide spectrum of small business owners- Single point of contact for client intake—explain and present procedures and services eligibility requirements- Manage compliance of funder documentation requirements- Develop budget spreadsheets and responsible for tracking and monitoring budget, expenditures, and program income reconciliation- Interpret and implement policies and procedures to ensure program operations and services are in compliance with funder and goals- Develop and oversee events, workshops/training schedules, and staff schedules- Oversee data entry by staff and business advisors to ensure accuracy, produce statistical and narrative reports and analyze client reports- Implement marketing, promotional, and outreach activities- Stay current with small business economic development news- Interface with clients and community leaders- Provide administrative and database support

Los Angeles County, California, United States

Responsible for designing, developing, and executing marketing programs, coordinating communications across multiple USC departments, and maintaining Websites, including:• Marketing point of contact with five departments to provide recommendations, support and implementation• SciQuest procurement software administrator: help build out USC’s online eProcurement system “Trojan eMarket”• Create and maintain online training modules for Business Services’ departments• Responsible for content creation on various marketing projects (such as training guides and policy documentation)• Coordinate and manage activities to promote awareness of departments’ services and products within the university community and general public (such as direct mail, advertising, community relations, surveys, and special events)• Evaluate marketing initiatives for effectiveness and provide quality control• Conduct research and analysis and recommend products for management review• Effectively present, partner and interface with management, vendors, and outside contacts• Manage schedules, production and distribution arrangements to ensure timely delivery

El Segundo, California, United States

El SegundoNotable Accomplishments• Helped train one person to take over my responsibilities as I transitioned into a different role.• Maintained and operated a majority of e-mail department revenue for a major lead generation company.• Successfully reached out to proper departments to get work done on tight deadlines.Daily DutiesConfigure — Built campaigns and lead-nurturing programs using in-house marketing automation tools; setup and execute tactical tasks associated with customized landing pages, e-mail campaigns and lead scoring rules. Assisted with the development of a marketing dashboard of key performance indicators that is automatically updated to reflect current marketing activity.Launch — Deployed online marketing lead-generation efforts and e-mail marketing programs/campaigns (list pulls, e-mail blasts, etc.).Support — Strategic team to continuously refine and improve lead-generation efforts, which enabled data-driven marketing decisions. Performed A/B testing on all elements of our marketing mixture (lists, e-mail templates, landing pages, offers, etc.) and continuously improved campaign effectiveness.Distill — Data from analytics and implemented improvements to lead-generation programs. Performed regular tracking of marketing performance. Assisted team -continually monitored, analyzed and tuned campaigns to maximize ROI.