I'm an entrepreneurial digital marketing leader excited about driving holistic, sustainable growth.My approach to growth involves turning customer insights into product and GTM differentiators that help brands fight above their weight class.My GTM philosophy is simple: Align with the buyer whenever possible. That means:*Being transparent and communicating with clarity*Allowing them to buy how they want to buy, when they want to buy*Intentional listening - How is the product being used, and are there off-label uses worth exploring?*Educating the market on what excellence in the space looks like far before they are in-market*Surprising and delighting customers with a level of service that leads to referrals and higher LTVMy people management and team leadership style align with the servant leadership philosophy. That means:*Staff mentoring and development*Clear goals and thresholds for success*Career planning *Respect, inclusion, and shared credit*An always-on talent magnetWith a bias for action, some of my top wins include:-An organic LinkedIn social strategy that landed Meta as a customer-A holistic repositioning and demand generation strategy that 4x'd inbound revenue while decreasing CAC by 40%-An organic content strategy that boosted website traffic by 900% and 7x'd pipeline-A rebrand and website overhaul that resulted in a 33% free trial conversion rate-Building a 7 figure + content series that attracted Fortune 500 sponsors and significant brand equityStrengths include: Team leadership, e-commerce, demand generation, product marketing, content marketing and thought leadership, marketing operations, website strategy, website analytics and SEO, conversion rate optimization, and building high-performance teams that deliver repeatable pipeline and revenue.Skills and Tools:#e-commerce#Ai Prompt Engineering, ChatGPT, Bard, Claude, DALL-E#GTM#DemandGeneration#ProductMarketing#Copywriting#TeamBuilding#TalentAcquisition#Sales#BusinessDevelopment#Webinars#ContentMarketing#ContentStrategy#MarketingOperations#Website Analytics#Forecasting#ThoughtLeadership#DigitalMarketing#SEO#SEM#TeamLeadership#DigitalStrategy#ConversionRateOptimization#GoogleAnalytics#GoogleSearchConsole#Hubspot#Ahrefs#SEMRush#Asana#ProjectManagement#GrowthMarketing#Mailshake#ChiliPiperIndustries: #Construction, #AEC, #CommercialRealEstate, #HRTech, #SaaS, #PropTech, #E-Commerce, #Retail, #Hospitality, #MarketResearch, #InternetPublishing, #Media, #ProfessionalServices
Filevine
View- Website:
- keystonepartners.com
- Employees:
- 116
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Director Of Digital DemandFilevineChicago, Il, Us -
Vp Of MarketingKeystone Partners Feb 2024 - PresentChicago, Illinois, United States -
Director Of Growth MarketingAtlas Feb 2022 - Aug 2023United States -
Director Of MarketingBuildcentral, Inc. Oct 2018 - Feb 2022Chicago,Il -
Head Of Client Services | Digital Program ManagerDigital Commerce 360 Sep 2013 - Oct 2018Chicago, Il -
Marketing Operations | E-Commerce Ops | Website Analytics | Client Services LeaderDigital Commerce 360 Jul 2010 - Sep 2013Chicago, Il
Matthew Holmes Education Details
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Electronic Media, Sales And Management
Frequently Asked Questions about Matthew Holmes
What company does Matthew Holmes work for?
Matthew Holmes works for Filevine
What is Matthew Holmes's role at the current company?
Matthew Holmes's current role is Director of Digital Demand.
What schools did Matthew Holmes attend?
Matthew Holmes attended Ball State University.
Who are Matthew Holmes's colleagues?
Matthew Holmes's colleagues are Chad Brantner, Tony Yuskaitis, Amy Kosh, Reneé Zung, Med, Amy Twiggs, Maria Grasso, Meghan Mandino.
Not the Matthew Holmes you were looking for?
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Matthew Holmes
New York, Ny4mba2005.hbs.edu, vertanagroup.com, mondrianlabs.com, gmail.com6 +150227XXXXX
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Matthew Holmes
Boston Regional Wealth Client Specialist Ea Bk @ Fcb Private Banking | Consumer Sales & CommunicationsBoston, Ma -
Matthew Holmes 🤩
Smb Account Executive @ Zendesk | Helping Companies Transform Their Cx & ExSan Diego, Ca1colorado.edu -
3nrwa.org, nrwa.org, nrwa.org
12 +158073XXXXX
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