Matt Bender
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Matt Bender Email & Phone Number

Associate Creative Director at Most Likely To
Location: Los Angeles, California, United States 7 work roles 2 schools
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Current company
Role
Associate Creative Director
Location
Los Angeles, California, United States
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Who is Matt Bender? Overview

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Quick answer

Matt Bender is listed as Associate Creative Director at Most Likely To, a with 30 employees, based in Los Angeles, California, United States. AeroLeads shows a matched LinkedIn profile for Matt Bender.

Matt Bender previously worked as Creative Director at Freelance and Senior Creative Manager at Yahoo. Matt Bender holds Bachelor Of Arts - Ba, Advertising - Creative from Michigan State University.

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Most Likely To

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Profile bio

About Matt Bender

I'm an award-winning creative leader with a passion for pushing the boundaries of design, storytelling, and technology to drive growth in business and people. I'm highly experienced in directing the concept, development, and production of creative marketing solutions across video, print, social, digital, product, audio, content, and experiential events.With nearly 15 years of experience, I'm no stranger to flexing between exclusively managing processes and creative vision, and jumping into the hands-on creating of compelling, insightful marketing campaigns. https://bender.wtf/Let's chat!

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Most Likely To
Most Likely To
Associate Creative Director
Los Angeles, CA, US
Employees
30
AeroLeads page
7 roles

Matt Bender work experience

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Creative Director

Current

Los Angeles, California, United States

Provided full-service creative direction, design, and production support for a multitude of agency clients and companies. Led development of marketing campaigns spanning broadcast TV, digital, video, social, web design, print, events, and content.[Google Cloud, Google, SF Environment Dept., MCE Clean Energy]»Led development of marketing campaign concepts, design, and end-to-end production within agency workstreams and external partners.»Established GTM strategy, brand identity, design systems, and copywriting for new brand initiatives, product launches, and content series.»Assisted in creating case studies, website updates, back-end CMS support, and SEO optimization.

Dec 2023 - Present

Senior Creative Manager

Los Angeles, California, United States

Directed and oversaw the development of full-funnel 360° marketing campaigns across Yahoo brand portfolio; managing teams and partnering with cross-functional departments. Creative lead for all things Yahoo Finance, exclusively.[Yahoo Finance, Yahoo Sports, Yahoo Sportsbook, Yahoo News, Techcrunch, Huffpost, Verizon]»Set creative vision and direction for internal teams and external agencies, maintaining open communication with stakeholders and leadership to consistently exceeded company goals.»Implemented collaborative processes with cross-functional teams spanning product design, strategy, editorial, broadcast studio, media, production, legal, and research teams; driving consistent consumer growth, year after year.»Fostered professional growth among direct reports and working teams. Organized skillshares, regular check-ins, performance reviews, development plans, and annual goals.»Drove adoption of new technologies and tools across creative department leading to increased efficiencies, collaboration, and creative standards.»Co-led DEI team charged with hiring and recruitment initiatives. Helped shape principles and educational efforts across the creative department.»Ensured brand consistency and equity across all user touchpoints, resulting in a significant increase in Yahoo Finance NPS metrics; -5 to +26, over a five-year period.»Designed a custom hoodie for two internet-famous prairie dogs.⭐️ New York Festivals Advertising Shortlist 2023

Oct 2018 - Dec 2023

Associate Creative Director

Greater Los Angeles Area

Juggled the concept, design, strategy, and art direction for multiple CPG agency clients, private companies, and entrepreneurs. [Kellogg’s, Cheez-It, KonaRed Coffee]»Seamlessly integrated with agency workstreams and independently managed various projects for promotional campaigns, websites, video, digital, packaging, retail, and brand identity.»Consistently executed against tight deadlines and budgets.»Provided consultation for GTM strategy and process efficiencies to leadership and stakeholders.

Feb 2018 - Oct 2018

Senior Art Director

Greater Chicago Area

Creative art lead for developing 360˚ integrated marketing campaigns and promotions for CPG and beverage clients. [MillerCoors, P&G: Tide/Swiffer, Target, Samsung, Ronald McDonald House]»Oversaw creative from concept to launch, managing creative vision, strategy, and working teams through design and production timelines.»Led client presentations, team reviews, and on-set photoshoots. »Coordinated deliverables, timelines, and feedback with internal teams and external vendors.»Ensured approvals and consistencies across creative with cross-promotional partners; NFL, MLB, NBA, NHL, NCAA, and US Olympics.»Consistent contributor in agency new business pitches and jumpball initiatives.»Became an 8-bit video game character.⭐️ Leo Burnett Star Reacher recipient - 2015⭐️ GOLD Reggie Award - New Product Campaign Launch - 2014⭐️ Grand Prize POPAI - Structure of the Year - 2014

Mar 2013 - Feb 2018

Jr. Art Director

Chicago, Il

Guided art direction and design for promotional marketing campaigns across CPG, travel, hospitality, health, and beverage clients. [Corona, Modelo, Hilton, Disney, New Balance, Omron]»Designed all facets of marketing campaign collateral; influencing creative vision, photography and design systems within working team.»Worked closely with internal teams and vendors to produce print, digital, and experiential deliverables for annual promotions and marketing campaigns.»Collaborated with internal + external and production studios ensuring pixel-perfect final assets.

Aug 2010 - Dec 2012

Designer + Illustrator

Kalamazoo, Mi

Assisted agency with designing and executing advertising and branding materials for wide range of clients.»Crafted product packaging design, label artwork, on-premise POS, retail, and OOH signage for Bell’s Brewing.»Illustrated custom temporary tattoos, promotional event posters, video storyboards, and packaging for range of regional clients and companies.»Developed logos, branding, and identity for startup clients.

Feb 2010 - Jul 2010
2 education records

Matt Bender education

Bachelor Of Arts - Ba, Advertising - Creative

Activities and Societies: ⭐️ONE Show Student Showcase - 2009 MSU Advertising Association MSU Snowboard Club

Creative Advertising

The Polishing Center

Post-graduate creative portfolio program, Spring semester enrollment. Curriculum included agency-led creative work for local clients..

FAQ

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What company does Matt Bender work for?

Matt Bender works for Most Likely To.

What is Matt Bender's role at Most Likely To?

Matt Bender is listed as Associate Creative Director at Most Likely To.

Where is Matt Bender based?

Matt Bender is based in Los Angeles, California, United States while working with Most Likely To.

What companies has Matt Bender worked for?

Matt Bender has worked for Most Likely To, Freelance, Yahoo, Freelance (Self Employed), and Leo Burnett.

How can I contact Matt Bender?

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What schools did Matt Bender attend?

Matt Bender holds Bachelor Of Arts - Ba, Advertising - Creative from Michigan State University.

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