Matthew Declercq Email & Phone Number

135 Rainbow Creek Drive, Woodbridge, On

• Developed and implemented marketing strategies while maintaining a budget.• Maintained and constructed product analysis documents outlining product life cycle and sell-through.• Conducted market research and tracked market trends• Managed and developed marketing materials including catalogues, e-newsletters, flyers, advertisements, website graphics and social media content.• Maintained company website and social media platforms.• Responsible for content & graphics for social media applications, print advertisements and website initiatives and campaigns.• Developed and designed trade show booths and implemented trade show marketing objectives.

• Maintained and developed relationships with existing clients though sales consultation. • Achieved 32% growth in the Toronto west territory - always hit sales targets and goals.• Pursued new business on a daily basis through cold calling, meetings and presentations.

• Responsible for representing the Fotiou Brand trough various outlets. Including (Social Media channels, Web development, Advertising, Sale kits and Products release kits) • Managerial responsibilities included communicating and directing all 16 members of the Fotiou sales team using various methods to maintain and increase morale and sale numbers.• Managed the Fotiou Sample department and employees within.• Organized and launched incentive and promotional programs.• Assisted in the production of various trade shows.

Responsible for creating product lines using innovative framing concepts and designs• Accountable for sourcing prints and product designs for Costco and alternative marketplaces• Responsible for CGTA trade shows and associated revenue targets -responsibilities included: product line development, building relations with suppliers, selling the product and interacting with customers• Responsible for creating catalogues, company website, inventory forms, flyers and presentations• Sales responsibility to hit revenue targets at store level as well as wholesale (Costco)

Bachelor Of Fine Arts (Bfa), Art History

• Achieved high honors • Specialized in the field of media art consisting of video production, photography, graphic design and web.

Digital Media Arts, Digital Arts

• Degree was targeted toward the design, implementation and management of digital graphics and audio for interactive multimedia.