Senior Account Executive
During my time at Porter Novelli as a Senior Account Executive, I provided purpose-driven media relations assistance across multiple integrated public relations campaigns for corporate and nonprofit clients that included the Aetna, ALS Association, American Red Cross, Birds Eye, Blue Shield of California, Sabin Vaccine Institute, and Solid Gold Pet. My responsibilities included developing written media materials and assisting in the management of tactical PR plans that included purpose-driven media campaigns, thought-leadership plans, and event planning.