Purpose Ready provides workshops, retreats and experiences to help you get more ready to live a more purposeful life. We've helped more than 100 purpose seekers better connect with themselves, others and the world. Check out our socials to find the next event, retreat or experience that you can be part of.

We help for purpose organisations make and deliver better strategic plans.Most for-purpose organisations struggle to deliver impact, profit and stability. They need more help to get structure, process and tangible results, and yet they pay unsustainable amounts to external consultants for powerpoint slides of abstract ideas.We do things differently: Whether you have 5 or 5000 staff, we help you to: - Define your vision. - Understand yourself and the market. - Consider your options. - Create a plan. - Do what's on the plan. - Measure, Review, Learn, adaptWe have a few simple rules:1) Create tools, not documents2) Do what's obvious first3) If you don't follow your formula for success, you're creating a recipe for failure4) Plan what you do, and do what you plan5) Tough decisions, easy progress. Easy decisions, tough progress.We don't just teach you how to fish.We guide you to seize the whole ocean of opportunity.If that sounds like something you're interested in, head to our website to book a call with me to discuss further.Currently collaborating with ConceptSix to make it easier for Health and Aged Care Providers to interact with Government.

As effectively an in-house consulting role, I was brought in to help advise on and implement strategies to improve the financial performance and social impact of Green Connect, including: - Working closely with management, the CEO and board on strategic planning, KPI dashboard, org-redesigns, go-to-market plans, large tenders and partnerships with other social enterprises and large corporates.- Driving the implementation and use of our sales systems and processes, including implementing Salesforce, Qwilr, and Outlook integrations to develop high-quality proposal content, allowing us to better attract and serve large clients like Mirvac, Ventia, and The Australian Museum- Performing ad-hoc business case analysis and coaching to build business acumen internally, whilst gaining exposure to the market dynamics of the circular economy, recycling and work-integrated social enterprises

Community Cupboard was my passion-project to go through the start-up process myself, stepping out of career of advising and getting closer to the 'doing'. I started with 4 jars of pretzels and a paper sign for accepting bank transfers. I grew Community Cupboard to 3 locations, over 100 customers, and a profitable business model in 8 weeks. Scaling Community Cupboard would have required more time and capital for what I was willing to commit, and is now a hobby for supplying friends, neighbours and communities I'm a part of.Community Cupboard taught many lessons in: - Making the tough choices between financial viability and impact - launching and iterating new products, services, and offerings - The struggles of early-stage founders balancing strategy, funding, planning and 'doing'. I have since returned to consulting, and will be looking for ways to incorporat the principles and learnings from this experience to make its way into my consulting and other plastic-free initiatives.

Spark Strategy specialises in creating strategic plans, business models and operating models for the for-purpose, non-profit, and social sector. Leading teams of delivery (including the Sydney Practice) my role as a leader within the organisation included: - Leading sales, scoping, delivery, and client relationship management with CEO's, Boards and Senior Leaders of multi-hundred-million organisations. - Recruitment, training, and management of junior, senior, and manager level staff, including the development and delivery of offsite annual training programs. - Lead for internal process improvement projects, including building the internal technology road map, codification projects to define and standardise intellectual property, maintaining and improving our resource estimation and management across 25+ concurrent projects, and leading internal analysis of operational data.Project highlights include: - Development of a Community Engagement Strategy for Sydney Metropolitan Airport, helping them to unlock millions in funds, assets and expertise for use in supporting their semi-regional community. - Supporting MS Ltd in a new operating model and organisational structure to consolidate their multiple national-entities into a new customer-centric operating model. - Developing a new customer strategy for Cranlana Centre for Ethical Leadership, helping them to modernise, streamline and scale their offering to new markets and customers. - Leading the Strategy team in the divestment of a $20 million NDIS provider from the parent organisation, including leading go-to-market activities (GTM Strategy, EOI, Due Diligence, Data Room + Negotiation Strategy), operating model analysis to support closure, PMO establishment, transition and scenario planning.

MakeYourChange.org was two different responses to the same question: Why is it easier to harm the planet than help it.v1 was an online directory at the start of the pandemic, working across more thant 200 environmental groups to make it easier to find the 100+ actions and events happening across the country. At our peak, we had 50 volunteers working in product development, content generation, online events, social media publishing and volunteer management. It was an incredibly rewarding experience, giving an outlet for many to respond to the attrocities of the Australian bushfires and floods. I learnt web development, attended and organised dozens of actions (including pioneering the 'calendar jam' tactic now used across the world) and educated hundreds on the systemic and intersectional factors driving climate change.v2, in a post-lockdown world, built educational, in-person workshops targetted at corporates educating their staff on climate change. This included large organisations such as BNP Parabis (Euorope's largest bank) and Bollore (20,000+ employees), to local activist groups, offices and busineses. After two years in the activist world, I stopped Make Your Change mid-2022 to re-engage in my professional (and paid) work. This however did not stop my support of environmental organisations, using strategy consulting to help more mature environmental groups such ACF, ACIUCN, Soft Landing, Green Connect, Resource Recovery Australia, and others.

Working with the founders and leadership with a 150FTE+ scale-up to bring strategy, discipline and structure to the organisation.• Project and change managed launch of a new Med-Tech app, bringing together engineering, editorial, marketing, recruiting and executives to establish a new business unit of 10FTE.• Drove the creation of a new Strategic Projects unit, inc. analysis frameworks, processes and executive engagement.• Increased the maturity of internal project-management and analysis practices, including decision-making processes and tools, OKR formation, and strategy definition.

Company Overview: App advertising and marketing firm providing user acquisition and retargeting services through analytics-driven traffic optimisationResponsibilities:• Provide management consulting services to major change initiatives, including core product development, geographic expansion, Salesforce CRM implementation and process optimisation.• Increase the maturity of Project and Program Management, Continuous Improvement and Release Management• Drive quantitative and qualitative analysis to support revenue growth, cost reduction and strategic priorities

Responsibilities: •Created a new Marketing Strategy to effectively use more than $500m of content and media, with a focus on implementing processes, tools and cultural changes.•Developed a spend optimisation model (Excel + Tableau) for 50+ campaigns to embed return-on-investment principles.•Redesigned performance measurement and marketing processes by workshopping solutions across the business, using frameworks like LEAN and PDCA to structure improvements, and empowering 2nd line managers to drive change. Key Results:•$800k in savings (4.7% of operations budget), 3x more content marketed and 250% increase in total campaign reach.•Executive Committee and Board approval of Marketing Strategy; a complete transformation in the processes, priorities, and resource allocation.•Reduction in wasted creative effort (-15%) and media spend (-12%), with ongoing ‘test and learn’ processes.

As the head of a 3 person team (Operations Excellence), I was responsible for providing internal consulting services to SBS executives to reduce cost, improve operations and redirect resources to strategic priorities. In my 2 years in the role working on behalf of the CTO, some key achievements include: - Identifying and delivery $1M+ of efficiencies (c. 6% net budget reduction) through process re-engineering, organisation re-design, technology adoption and embedding analytics lead decision making.- Building a High Needs Index Model for the Radio Services Review to evaluate 150,000 data points across c. 500 language to effectively allocate resource to highest needs languages in the portfolio.- Managed the benefits realisation process for Dalet Media Asset Management (MAM) system, supporting programme and project management efforts to realise more than $3M in savings, along with a raft of operational improvements.- Conducted comprehensive operating model reviews of News and Current Affairs, Audio and Language Content (Radio), Marketing, and NITV, managing the entire engagement from 'sales' and scoping to delivery, implementation and benefits realisation.- Provided a number of project reviews (Tape Digitisation, Metadata, Production Asset Management (PAM) providing recommendations and delivery for improved stakeholder engagement, higher return on investment, and increased clarity on project definition (success criteria, governance structures, schedule, deliverables, etc.)

Working within Performance Improvement - Advisory, I helped government departments better understand, use, and drive value from information. Most of my projects improved clients IT strategy, enterprise architecture, data analytics and project management. Across all these engagements, I pride myself on helping these organisations to make business and technology decisions that were relevant, robust, and repeatable. Overview of Engagements:•Delivered a number of performance improvement and data analysis engagements to help government agencies to redefine their operating models, increase efficiency and make more evidence-based decisions.•Supported designing the operating model for a billion-dollar business transformation, where I created the High-Level Current State, Conceptual Solution Architecture, Current-State Business Overview, and produced analysis for Implementation Plan and Approach, Governance Requirements and Processes and High-Level Vendor Analysis•Created an enterprise data model, including supporting frameworks, standards, processes and templates required to implement and operate the model. •Developed business case for implementing a new data management and analysis solution, including defining future state vision, benefits, costs and high-level roadmap. Client rated the work 10/10 in formal service-quality review.•Clients included Department of Human Services (Centrelink, Medicare), Department of Agriculture and Department of Immigration Border Protection.

• Financial modeller and client researcher on large scale strategic partnership proposals for two government clients. Responsible for identifying key strategic themes of the client, SWOT Analysis and value drivers linked to Whole of Government outcomes. Created a robust financial model to project total benefits 10 years forward, including processing, financial, and risk improvements.• Created Component Business Model, process flows and structural decomposition as part of a large transformation project, working with stakeholders and applying architectural frameworks to define more than 500 business concepts. Developed automated tool for managing business architecture information and documentation; increasing the speed, flexibility and re-usability of documentation. • Co-ordinated interstate teams, client representatives, and multiple internal teams to develop system use case documentation for large scale web service gateway and systems integration project. Defined scope, purpose and audience of documents, developed use case model, and reviewed with both technical and business stakeholders. Consolidated deliverables from over 100 to 22, facilitated workshops discovering architecture level issues, facilitated CR process and developed an automated tool for documenting process descriptions from Visio diagrams.• Performed in a wide variety of positions, including: Enterprise Architect, Business Analyst, Financial Modeller, Web Service Modeller• Experience in a range of government clients including Department of Defence, DVA, ATO, Customs and Border Protection, and DHS

• Identified and collaborated with key stakeholders, performing SWOT, functional decomposition and root cause analysis on the business process; identifying a number of novel solutions to complex issues. • Defined and created a multistage solution for improving fleet management by replacing manual data entry with simple automated tool to filter incoming data on business logic, enhanced reporting capability by aligning reports with the root cause of issues, and trained staff to use the solution.• As a result, vehicle servicing became easy and effective: data entry time reduced by over 75%, data entry errors reduced by 99%, vehicle service scheduling errors more than halved, whilst increasing traceability, automation, and job satisfaction.