The course covers the essential design fundamentals, technical drawings skills, and digital painting techniques that artists require in order to create stunning science-fiction characters for the entertainment industry and personal projects. The course follows an efficient work-flow, so that students can complete their own character design within the time-frame of the workshop.

ARTtitude is a unique ecosystem in Europe composed of a publishing house, a collective of 50 international artists, an agency and the official Paris Games Week art gallery.The brand quickly established itself as a reference in the field of modern graphic arts thanks to its collection of art books. Since 2011 almost thirty art books have been produced and released by various publishers, both in France and the United States. We’ve been collaborating for years with many clients in the entertainment world such as: Blizzard Entertainment, Konami, Warner Bros, Microïds, Focus Home Interactive, Ubi Soft, Sublime Skinz, Umanis, SmartAd Server, Molotov Paint, Sarenza, Sodexo, Dargaud, Fleurus Presse, Antigua, Midway, France Television Distribution, M6 Interactions, Shoyoroll, Tatami Fightwear, Apple, Don't Nod, Paris Basketball ...

• I create engaging and innovative point of sale collateral for Tip Top, Golden bakery, Abbott's Bakery, Burgen, Sunblest and 9Grains brands.• High quality work on prominent brands with high customer exposure - displayed nationally in Woolworths, Coles, IGA and Independent grocery chains.• Large scale project management liaising with printers, industrial desgners, brand marketing and legal.• I am comfortable with managing multiple projects, multiple deadlines and briefs from various departments and customers.• Fast deadline turnaround of panel ads and catalogue pages in retail magazines and brochures.Achievements• Design and production of multiple large scale POS projects currently produced off-shore for display in Woolworths and Coles stores nationwide.• Creative lead on current Woolworths Metro cross category promotion with brands such as Ferrero, Bega, DON, Capilano and Driscolls

The course covers the essential design fundamentals, technical drawings skills, and digital painting techniques that artists require in order to create stunning science-fiction characters for the entertainment industry.

Conceptualisation on high profile ad campaigns and events for clients including Konami, Nintendo, Audi, Barista Bros., Crown Casino, Salesforce, St George and Playstation. Collaboration with numerous developers and managed a variety of cross media projects involving music videos, branding, UI design, concept art and illustration.

• Created a compelling brand identity which was implemented across all channels including POS, magazine advertisements and digital.• Designed, developed and launched an eCommerce store. Liaised between stakeholders including shipping, payment gateway and suppliers.• Shot and retouched unique images for over 1500 boutique products and created original content for Social Media, eDM campaigns and web. • Boosted sales, online traffic and increased database subscribers with regular and engaging marketing campaigns.• Revamped and increased online presence by filming and editing enlightening product videos.

• Produced printed POS collateral for Sunglass Hut stores successfully within deadlines and to brand guidelines supplied by the art director.

• Established a vibrant brand identity to represent the dynamic culture of Surf Dive ‘n’ Ski and Jetty Surf retail stores Australia wide. • Designed, developed and launched eCommerce site managing traffic reporting and campaign strategy to boost brand awareness.• Successfully art directed and designed seasonal print catalogues for national distribution and co-ordinated with suppliers for featured products.• Responsible for print and web design, seasonal lookbooks, POS, image editing, retouching, video editing, photography and retail store windows.• Streamlined the marketing budget by negotiating with various suppliers over advertising costs for print, magazine, outdoor and radio campaigns.• Rapidly increased database membership with compelling promotion designs and brand collaborations.• Managed all campaigns including booking and directing photographers, models, athletes, stylists, freelance designers as well as location scouting.

Working under the art director I created a diverse array of assets including logo design, instore visual merchandise, surf accessories and apparel, branded packaging, catalogues, POS, website and photography.