Matthew Mendonca Email & Phone Number

Boston, Ma, Us

Boston, Ma, Us

Scranton, Pennsylvania, Us

Scranton, Pennsylvania, Us

Scranton, Pennsylvania, Us

Boston, Massachusetts, Us

Boston, Massachusetts, Us

Madrid, Madrid, Es

• Placement in Majadahonda, a municipality belonging to the Community of Madrid• Assignment to provide support for lead English teachers as a native speaker of the language• Assisted in grades 1-6 in a bilingual focused primary school• Led Cambridge Key English Test (KET) preparations for grades 5 and 6• Created audio-visual aids for English reading practices and cultural lessons• Gave individual lessons for reading assistance and oversaw group speaking, listening, and writing exercises• Collaborated with lead English teachers to aid in daily classroom activities and lessons and provide learning reinforcement to the students• Gave private tutoring lessons outside of school for Cambridge Certificate of Advanced English (CAE) prep

Glastonbury, Ct, Us

• Responsible for overall digital strategy and execution in direct cooperation with the VP of Digital & Analytics• Handled the creation, implementation, and successful operation of paid online advertisements across platforms such as the Google Adwords Network (Search and Display), Facebook, Instagram, Twitter, and LinkedIn• Worked on ad creative, copy, budgeting, targeting and formatting and communicated with clients about performance data and results of ongoing campaigns• Handled client website audits as well as analysis of backend traffic and user activity via Google Analytics and TapClicks to provide comparative monthly data reports• Aided in website planning, design, development, management and strategy using various content management systems (CMS)• Assisted creative team with internal rebrand ideation and participated in company website relaunch planning from a strategic user-experience and design perspective• Responsible for overall social media marketing including planning, strategy, and execution• Ran and maintained multiple social accounts, handling content ideation and creation, design, creative, copy, and posting• Involved in the planning and writing of social media proposals and pitches for new business• Led research and external communication efforts to leading industry platforms regarding the usage of new social media management tools within the company• Delivered monthly social reports of comparative analytics and strategic performance recommendations using data and tools via Hootsuite and Sprout Social

Glastonbury, Ct, Us

• Worked in a small team to create two full digitally driven, multi-platform communications plans to drive conversions and increase awareness for a select target audience: Pitched both campaigns to client executives• Worked on social media planning and strategies for various clients including comprehensive data collection and analysis via Hootsuite, Facebook, Twitter, Instagram, and YouTube metrics• Collected competitive research on emerging media trends, products, brands, and strategies for informative content on agency's social media pages and blog• Assisted in event marketing campaigns as well as corresponding photography for social media purposes• Created strategic user experience (UX) tests through UsabilityHub to analyze how users perform with web design and app layouts prior to launch• Oversaw moderated UX tests using Proto.io to further track success of website layout functionality and ease of task completion• In depth research and coordination with eye tracking software/hardware companies regarding usage for moderated user tests• Worked in video production using Adobe Premiere and assisted lead video producer with social videos

Glastonbury, Ct, Us

• Performed quality assurance (QA) testing and auditing for responsive web development and online advertisements using compatible devices, BrowserStack, and Microsoft Excel• Designed and distributed email newsletter campaigns via Constant Contact and MailChimp• Worked in video production using Adobe Premiere• Assisted with website building in WordPress

Glastonbury, Ct, Us

• Performed QA testing for cross-platform website development to ensure consistent functionality• Worked on social media marketing and content creation for multiple clients using Facebook and Twitter and tracked performance via back-end analytics• Aided in event marketing and photography for social media throughout the McDonald’s “Happiness Tour” campaign

Denver, Co, Us

• Designed graphic advertisements using Adobe Photoshop and Illustrator• Tracked and assessed ad performance using Google Analytics• Drafted campaign ideas and brand strategies for clients• Sent client ad placement orders through company data base

• Updated data base with patient information, stored records in archives, and reorganized file room

Bachelor Of Arts (Ba), Digital Media And Design

Spanish