Matthew Spaulding Email & Phone Number

Chapel Hill, Nc, Us

Austin, Tx, Us

Austin, Tx, Us

New York, Ny, Us

New York, Ny, Us

New York, New York, Us

Overseeing multiple customer-facing product development and the Plated/Albertsons Omni-channel Experience.

New York, New York, Us

Responsible for driving omni-channel experience, standing up a new business vertical and managing the launch of the retail product into over 450 stores which generated $2M+ in revenue. Led the retail product development through an agile methodology owning pilot tests, packaging design, delivery logistics, recipe offerings, pricing, and the digital experience and app strategy. Led separate team building data products, including core recommendation services. Created a platform for data science to experiment on recommendation/ML models, worked with data scientists to launch and measure impact of new machine learning models on customers’ behaviors.

New York, New York, Us

Work with executive leadership to drive product vision, shape business strategy, and define KPIs / OKRs. Define, prioritize, launch and measure impact of key features to drive growth of customer base in an agile environment through targeted user research, market research, A/B testing, and product analysis. Manage team of engineers and designers, work closely with stakeholders in marketing, operations, and design; reported directly to President and Director of Product. •Owned redesign and rebuild of the entire pre-paywall digital experience with a responsive, high-end website through all points of the life cycle: researching and generating UX wireframes, refining mocks with a design team, scoping requirements for developers, managing the build, testing, and graduating to market. Through website rebuild and data-driven, iterative A/B testing, increased homepage conversion rate 300% over 2016. •Led 11 A/B tests on different aspects of the referral program, culminating in a combined 250% increase in projected annual revenue from the program. •Led cross-functional effort and launched 4-serving (family style) plans, which expanded product offering 50%.

New York, New York, Us

•Analyzed customer order patterns and created framework and methodology for inventory demand forecasting. Collaborated with data scientist to build and test forecasting models based on my methodology to determine the best model for forecasting inventory/recipe demand. Model successfully implemented and reduced weekly surplus 80%. •Worked with finance to develop and refine Churn/Retention/Customer Lifetime Value models. Maintained models used to calculate payback periods and determine acceptable cost to acquire a customer.

New York, New York, Us

•Designed A/B testing framework, test plans, and analyzed results for product launches, email campaigns, and webpage designs and assets. Analyses covered metrics including conversion rates, lifetime value, K-factor, retention, clickstream behavior, and other customer behaviors. •Worked with each guild to identify relevant OKRs and KPIs, then built, supported, and distributed all dashboards for internal KPIs using Tableau and SQL. •Created system for analyzing appeal and ratings of recipes and made strategic feedback loops for ingesting and iterating on recipes. Partnered with Culinary Team to understand their process and created multiple proprietary tools for culinary analysis regarding overall recipe trends in different segments of customer base.

Copenhagen, ., Dk

Environmental Consultant with strong skills in data analysis and operations improvement. Established systems at multiple facilities to automatically calculate air emissions based on tracked operational parameters. Also served as Project Manager for multiple projects with the responsibility of advising clients directly, drafting business proposals, and negotiating project costs with clients.My environmental expertise encompasses due diligence and air quality compliance with a focus on powerplants and large manufacturers; dispersion modeling; emissions credit trading; air quality permitting, including state, PSD/NSR and Title V Permitting; and emissions quantification and control device evaluation.

Worked full-time during the summer and part-time during the academic year studying arsenic remediation in natural waters. Devised and ran experiments to test adsorption kinetics and capacity of TiO2-based bead for which I designed and optimized production. Further experiments included cadmium and copper remediation in natural waters using the same bead I designed. Co-authored scientific papers on results that were published in the peer-reviewed journal, Water Research. Trained to operate: ICP-MS and Hitachi SU-70 SEM.