Matthew Ferrer Email & Phone Number

Raleigh, Nc, Us

Greenwich, Connecticut

VP of Sales responsible for Golf, Corporate, MLB and NCAA

Greenwich, Connecticut

Greenwich, Ct

Portland, Oregon

In a cross-category, customer-facing role, I came to understand the pressure points with an account and how they relate back to sales, marketing, merchandising and product creation at the brand. My projects included:1. World Cup post-mortem analysis; creating and employing a methodology to quantify brand share of voice at key Sporting Goods accounts (in-store, online an through social media)2. Uncovering marketing opportunities for brand integration into and support of… Show more In a cross-category, customer-facing role, I came to understand the pressure points with an account and how they relate back to sales, marketing, merchandising and product creation at the brand. My projects included:1. World Cup post-mortem analysis; creating and employing a methodology to quantify brand share of voice at key Sporting Goods accounts (in-store, online an through social media)2. Uncovering marketing opportunities for brand integration into and support of accounts’ customer loyalty programs3. Strategic growth plan for key Sporting Goods Account; developed strategy through sales data analysis, and insights from key stakeholders in sales, merchandising and marketing. Plan resulted in approval for immediate budget deployment. Show less

Greater New York City Area

Pursuing a passion for brands, I transitioned from Barclays Capital to Foxrock Partners, a sports and entertainment marketing agency focused on brand and business development for corporate, and nonprofit clients.At Foxrock, I developed a unique understanding of how brands use sport to reach consumers. While there, I conducted market and sponsorship analysis, sourced and negotiated partnerships and athlete endorsement deals, and developed marketing strategies for new product launches… Show more Pursuing a passion for brands, I transitioned from Barclays Capital to Foxrock Partners, a sports and entertainment marketing agency focused on brand and business development for corporate, and nonprofit clients.At Foxrock, I developed a unique understanding of how brands use sport to reach consumers. While there, I conducted market and sponsorship analysis, sourced and negotiated partnerships and athlete endorsement deals, and developed marketing strategies for new product launches. I also vetted growth opportunities for Foxrock - focusing on nascent stage consumer goods companies. Show less

New York, Ny

I spent two years providing sales coverage to a number of securitized lenders, central banks, hedge funds, and private wealth customers. I gained a strong analytical skill set, as well as a wealth of experience in cross-functional communication. Importantly, I learned how to thrive in a fast-paced, results-driven environment.

New York, Ny

I was a Summer Analyst at Lehman Brothers where I coordinated with clients, traders and operations to help provide wide range of services to client franchise.This led to my receiving a full-time offer for the analyst class of 2009, which was honored by Barclays Capital.

As a full-time college student, I promoted a movie-sharing website and recruited students for registration. I recruited 200+ students to join the website and was used as resource for other campus representatives in sales strategies.

Master Of Business Administration (Mba)

B.A., Political Science, Economics

Activities and Societies: Men's Lacrosse, Middlebury Campus - Sports Writer, WRMC - DJ on College Radio Station