Matthew Wright

Matthew Wright Email and Phone Number

Brand Strategist & Innovator | Masters of Management Innovation and Entrepreneurship | Brainstation Alumnus
Matthew Wright's Location
Mississauga, Ontario, Canada, Canada
Matthew Wright's Contact Details

Matthew Wright work email

Matthew Wright personal email

n/a
About Matthew Wright

I am a Smith School of Business, and Western University Alumnus, with a degree in MIT (Media, Information and Technoculture), and a Masters of Management Innovation and Entrepreneurship. Throughout my career, I have prided myself on helping brands thrive through innovative communications, marketing, and creating new product strategies. I have a passion for pop culture, story-telling, technology, and the ever-changing digital world. If those are things you're passionate about as well, let's connect! I also enjoy guest lecturing at colleges about the advertising industry. I’ve spoken at both St. Lawrence College and Centennial College to help educate students on what it takes to “make it” in advertising and marketing.

Matthew Wright's Current Company Details

Brand Strategist & Innovator | Masters of Management Innovation and Entrepreneurship | Brainstation Alumnus
Matthew Wright Work Experience Details
  • Interac Corp.
    Senior Manager, Innovation Ecosystem
    Interac Corp. Sep 2022 - Jun 2023
    Toronto, Ontario, Canada
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  • Juniper Park \ Tbwa
    Customer Journey And Communications Planner
    Juniper Park \ Tbwa Mar 2020 - May 2021
    Toronto, Ontario, Canada
    Customer Journey, Communications Planning, and Brand Strategy duties on Nissan.
    View
  • Taxi
    Strategic Planner (Contract)
    Taxi Jan 2019 - Dec 2019
    Toronto, Canada Area
    • Accounts included: Canadian Tire, Sirius XM, Volkswagen• Tasked with creation and development of campaign briefs for retail, brand, and social• Led client workshops to identify research needs and tactics • Crafted strategy offerings for new business pitches • Managed and created strategy POVs and positionings for client sponsorship integration • Account management of key client side stakeholders • Research, ideation, and creation of new brand launch platforms
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  • Publicis
    Strategic Planner
    Publicis Aug 2017 - Dec 2018
    Toronto, Canada Area
    • Accounts included: Great West Life, Rogers, Canada Post, OLG • Tasked with presentation and development of creative briefs • Responsible for writing white papers for clients (ie. on brand architecture) • Developed brand positionings, and identified brand white spaces• New business pitch development • Managed all research vendor relationships
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  • Cossette Media
    Junior Planner
    Cossette Media May 2015 - May 2017
    Toronto, Canada Area
    • Accounts include: Whirlpool, KitchenAid, Maytag, Jenn-Air, Koodo, Habitat For Humanity, Keyspire, Gladiator, EveryDrop, Affresh • Responsible for managing all financials and billing for accounts • Tasked with developing national media plans in close collaboration with various media suppliers and outlets (incl. print, digital, OOH, Broadcast) • Client facing role, leading all agency communication • Strategic consulting on both held accounts, and new business pitches
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  • Mastercard
    Consumer Marketing Specialist (Contract)
    Mastercard May 2014 - Oct 2014
    Toronto, Canada Area
    • Merchant recruitment for Priceless Toronto web platform • Consumer marketing campaign strategy and planning• Social media management (including Twitter and Facebook)• Support of sponsorship, digital, and issuer marketing teams
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  • Mastercard
    Digital Marketing Intern
    Mastercard May 2013 - Aug 2013
    Toronto
    • Competitive analysis of social properties• Small business acceptance research and analytics • Organization of product offers across digital platforms • Marketing brief creation and presentation to ad agencies on intitiatives such as Stylicity • Project management of integration of new offer sourcing partner • Created socially media quarterly reports detailing engagement and growth • Ideation and content creation across consumer facing platforms • Sponsorship relationship management • Trained in 'The Minto Pyramid Principle'
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Matthew Wright Skills

Social Media Digital Strategy Public Speaking Time Management Social Networking Social Media Marketing Marketing Public Relations Facebook Critical Thinking Microsoft Office Event Planning Research Marketing Communications Digital Marketing Website Development Blogging Powerpoint Event Management Editing Creative Writing Photoshop

Matthew Wright Education Details

Frequently Asked Questions about Matthew Wright

What is Matthew Wright's role at the current company?

Matthew Wright's current role is Brand Strategist & Innovator | Masters of Management Innovation and Entrepreneurship | Brainstation Alumnus.

What is Matthew Wright's email address?

Matthew Wright's email address is ma****@****bwa.com

What schools did Matthew Wright attend?

Matthew Wright attended Smith School Of Business At Queen's University, The University Of Western Ontario.

What are some of Matthew Wright's interests?

Matthew Wright has interest in Politics, Education, Science And Technology, Arts And Culture, Health.

What skills is Matthew Wright known for?

Matthew Wright has skills like Social Media, Digital Strategy, Public Speaking, Time Management, Social Networking, Social Media Marketing, Marketing, Public Relations, Facebook, Critical Thinking, Microsoft Office, Event Planning.

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