Matthew Hui Email & Phone Number

Altadena, Ca, Us

Los Angeles, California, United States

Los Angeles, California, United States

Developed a marketing campaign strategy for No Makeup Makeup, a beauty startup, by collaborating with a team of four at Avenues Consulting Group.- Researched and analyzed the impacts of influencer marketing to optimize brand visibility and engagement.- Utilized market trend analysis to enhance marketing efforts and drive growth for the startup.

Diamond Bar, California, United States

The Young Leaders Advisory Council (YLAC) is supported by the Diversity, Equity, and Inclusion with Community Air Programs Division. YLAC members help provide a voice for communities-in-need, with a unique perspective of the younger generation, at South Coast Air Quality Management District meetings.- Contributed to quarterly discussions on air quality issues and solutions to drive positive change in Southern California; representative of the Los Angeles County area

Beverly Hills, California, United States

- Cooperate with three interns, developing creation of visual material for founder sales pitches, using generative AI to enhance productivity; refine method to lower process times for pitch visual creation by 70%- Ship outreach product creation feature, including team tracker, design templates, and data storage operations; used by team of six associates, drove 50% increase in outreach engagement resulting in 10% lift in amount of sales calls- Lead development team of three in data-driven, industry visual research process; foundation of company's new GTM product

Pasadena, California, United States

Student Advisor for the Asian Pacific Islander Desi American (APIDA) Student Advisory at Pasadena City College.- One of the five selected student leader candidates- Participated in racial equity, diversity, inclusion, and student leadership conferences held by USC's Race and Equity Department- Aid in planning campus-wide events to expand inclusion for APIDA student population- Attend semiweekly leadership meetings with faculty advisor and fellow student leaders- Pitched input and helped facilitate planning and fund allocation of a large-scale cultural graduation event with 300 attendees and budget of $7,000- Delegated sections and monitored progress on creation of slides and marketing graphics via Canva and PowerPoint, delivering visual material to engage attendees of three campus-wide events

Sierra Madre, California, United States

- Wrote weekly blogs summarizing federal and international tax news garnering on average, 500-1,000 impressions per blog, resulting in an increase of potential clients and firm exposure- Prepared and gathered tax resources and documents while also providing responsive professional communication with S Corp and LLC clients, enhancing efficiency of client consulting projects- Collaborated with accounting professor to develop a curriculum and case studies for 40+ Financial Accounting students at Pasadena City College, implementing unique, real-world examples towards student education

Freelance photographer building skills in photography, photo editing, and portfolio-building.

- Copywrite descriptions for events ran by the CNH (California-Nevada-Hawaii) District Member Recognition and Education Committee- Helped increased participation in Sundown Webinar Series; a weekly webinar series that is offered to Circle K members from California, Nevada, and Hawaii- In progress on state-wide projects including Sunny Besties (District-wide pen pal system) and District Professional Development Conference.

Los Angeles, California, United States

- Responded to delegations in overseeing social media marketing on company's three digital media platforms (LinkedIn, Instagram, and Facebook), with a focus on B2B marketing, improving coherence- Prepared and wrote logistical reports to three internal department teams leading to release of over 20 promotional product lines- Took creative charge on three promotional campaigns, increasing impression and engagement rate by 50%

- Grew personal TikTok brand to 15k followers and over 2M views in a four month span

Bachelor'S, Accounting And Finance, 3.7 Gpa

Activities and Societies: Avenues Consulting Group, Asian Pacific Cinema Association (APCA), Scents SC, CAP Mentorship ProgramDean's List.

Associate Of Science - As, Economics, 4.0 Gpa

Activities and Societies: PCC Honors, Center for Community College Partnerships (CCCP), Circle K International (CKI), Pathways FYE

High School Diploma

Activities and Societies: FTC Robotics, Monrovia Key Club, National Technical Honor Society (NTHS), Math and Science Academy (MASA).

Dual Enrollment

Took classes in photography, political science, psychology, counseling, and cultural anthropology. Dual-enrolled in classes.