Matthew S. Email & Phone Number

Atlanta, Georgia, United States

Atlanta, Georgia, United States

► Create a comprehensive range of graphic design materials, including collateral, presentations, white papers, case studies, and digital advertisements.► Responsible for developing digital assets for various channels, including templates, email, and display/remarketing campaigns.► Collaborate with the demand generation and product marketing teams to create marketing content and overall strategy.► Transform business solutions and brand narratives into visually captivating designs that effectively convey the brand’s story.► Enhance customer engagement through the creation of dynamic sales presentations.► Strategically design and optimize web pages, landing pages, social media assets, and digital advertisements to advance our digital marketing strategies.

Atlanta, Georgia, United States

► Produced creative assets to bolster marketing and web-based campaigns, including email marketing, display advertising, and various social and affiliate placements.► Converted business and marketing requirements into creative solutions that are visually captivating, user-friendly, and emotionally engaging.► Crafted customer-centric designs by analyzing market data, incorporating customer feedback, and leveraging social media metrics to enhance the overall creative strategy.► Engaged in brainstorming sessions, creative exploration, and the development of seasonal and promotional campaigns that adhere to brand visual standards, color palettes, and design templates.► Played a key role in managing the creative asset library and assisted in maintaining evolving brand design standards, ensuring consistency and cohesiveness in all brand collateral.► Led the day-to-day management of ADAC's social media channels, ensuring a cohesive and engaging online presence.► Coordinated the management and analysis of paid social ad campaigns, providing recommendations and closely tracking campaign results to optimize performance.► Implemented and managed social content calendars across all social media channels to maintain a consistent and engaging online presence.► Served as a liaison on the Diversity, Equity, and Inclusion (DEI) committee, playing a pivotal role in orchestrating the company's inaugural Pride DEI initiative, both internally and externally.

Atlanta, Georgia, United States

► Managed multiple design projects, ensuring on-time delivery. Projects encompassed a wide range of materials, including print ads, direct mail, digital ads, infographics, etc.► Produced high-quality digital assets tailored for ADAC's online platforms, media, and outbound marketing campaigns, contributing to the brand's online presence and effectiveness.► Maintained ADAC's brand consistency by curating branding assets across all properties, both for internal and external purposes.

Nation Wide

Atlanta, Georgia, United States

► Produced marketing collateral, including website graphics, brochures, and pitch decks, to effectively convey brand messaging.► Maintained consistency in both content and design, ensuring that all materials represented the brand's identity and messaging.► Oversaw the video production process, from recording to editing, for our annual training seminars.► Created website design mock-ups to provide web designers with a visual foundation for their projects.

Atlanta, Georgia, United States

► Produced digital content, including banners, web graphics, and buttons, for CartoonNetwork.com.► Developed multimedia assets for the CartoonNetwork Anything Mobile Application.► Selected video clips for promotional advertisements within the Cartoon Network app.► Managed media assets to create promotional posters for upcoming television shows.

Decatur, Georgia, United States

► Designed social media graphics to enhance online brand presence.► Developed internal promotional mailers, strategically reaching out to clients and generating leads.

Alpharetta, Georgia, United States

► Collaborated with clients to create webpage graphics that communicated their vision and message.► Designed banners and buttons to optimize the company's web presence.

Bachelor Of Fine Arts - Bfa, Graphic Design

Minor, Psychology